15 Holiday Newsletter Templates for Better Seasonal Campaigns
Published By Alexandra Marinaki
June 11, 2024
11/06/24
Seasonal marketing is a big deal, mainly for eCommerce store owners and online retailers. To benefit from it, you can craft appealing holiday email marketing campaigns to give your audience amazing discounts and special offers.
If you’re looking for festive holiday newsletter templates to send appealing messages to your customers without wasting extra time, you’re at the right place.
Below, you’ll find eye-catching newsletter templates, easy to customize, to spread the holiday cheer. From minimalist to extravagant, explore different designs and adjust them based on your needs.
Moosend’s Holiday Newsletter Templates
Moosend’s holiday design collection is completely free to customize and use when you sign up for an account. To find them, you need to:
- Click on the “Campaign” tab and “Create new campaign.”
- Access the Email Editor.
- Click on the Template Library.
- Search for your favorite holiday template.
- Customize it based on your brand and target audience’s needs.
You can also benefit from Moosend’s various integrations to streamline your email creation. Ready to capture your audience’s attention and make it the best holiday ever?
1. Christmas Newsletter Templates
Christmas is the busiest and most profitable time of the year for all marketers. To make an impression and beat your competition, though, you need to plan your Christmas email marketing strategy way ahead of time.
Below are two essential designs you can start customizing:
Christmas Essentials Newsletter Template
Want to share your best Christmas gift ideas with customers and prospects? Use this seasonal newsletter template to attract their attention in no time.
Why it works:
- Its color combination puts readers to the Christmas spirit.
- The simple design makes it easier to comprehend.
- The call-to-action buttons create a sense of urgency.
This template has everything a Christmas newsletter needs to convert design-wise. Showcase your top products and feel free to add extra content blocks with more options if you see fit. Finally, keep the “Shop Now” call-to-action buttons to add a sense of urgency and move your subscribers straight to the checkout.
XMAS Deals Email Template
If you run Christmas sales and discounts, you need a beautiful and clear email design to send your message quickly. And this one can work miracles.
Why it works:
- The Christmas Deals at the top indulges subscribers to keep reading.
- The product images and copy help readers decide what they need.
- The Christmas elements make this design festive.
When subscribers land on this email design, they know instantly what to expect. Add high-quality product images with a short description and clear CTAs to maximize conversions. Plus, include your social media links on your email footer to invite subscribers to explore your content on other platforms, too.
Christmas Gift Festive Newsletter Template
Make use of the above holiday newsletter template to give your Christmas shoppers some inspiration, amazing discounts, gift guides, and more.
Why it works:
- It’s perfect for sharing your holiday wishes with subscribers.
- It looks like a Christmas letter, and therefore more personal.
- You can also use it to offer a Christmas discount or coupon.
Grab this seasonal newsletter template as it is or use tools like Photoshop or Canva to craft your own Christmas tree along with other joyful images. You can also provide subscribers with last-minute offers, or gift cards to make this campaign more appealing. And as always, don’t forget to create some magical Christmas subject lines to increase your open rates.
Happy Holidays Responsive Email Design
Everyone wants to receive festive Christmas cards during the holiday season. Take advantage of this trend by designing a thoughtful holiday campaign that’ll increase your business sales.
Why it works:
- It’s simple layout makes it easier to convert.
- It’s easy to customize and fully responsive.
- It has a single and powerful call-to-action.
With the above design, you can create all types of campaigns. Use festive colors to promote the holiday spirit and furnish it with eye-pleasing graphic design elements to “jingle bell rock” your Christmas email. It’s also perfect for business newsletters and internal communication messages.
Need more? Don’t forget to check out our amazing Christmas email template collection for better seasonal campaigns.
2. New Year Newsletter Designs
Along with your Xmas emails, you can craft messages to wish your subscribers “Happy New Year” and promote your end-of-year sale. Below, you can find some festive designs to make it happen.
New Year Responsive Email Template
Make this New Year’s Eve more special with a charming email campaign. Promote different incentives to get your audience excited and make the move.
Why it works:
- Its design is festive but also minimalistic.
- You can use it for multiple purposes.
- It has a strong and warm message for your subscribers.
This holiday newsletter template is versatile, meaning that you can customize it to suit your needs whether you have a small business, eCommerce store, or even a non-profit organization. Play with the colors and graphic design, add festive visuals, and write copy that sticks.
Gold New Year Email Newsletter Design
Need an eye-pleasing holiday email newsletter template to capture your target audience’s attention? Let the above design do the trick.
Why it works:
- It looks luxurious and unique compared to other templates.
- It’s easy to customize based on your brand’s needs.
- Social media buttons pop out to increase engagement on different platforms.
This is a simple and beautiful seasonal email template to show your potential customers your new products or promote exclusive offers. You can customize it on the spot, changing the color scheme to match your branding. The content blocks are also neatly organized to increase readability and lead your subscribers to your store.
3. Valentine’s Day Newsletter Designs
Help your customers nail this Valentine’s Day with relevant gift recommendations for their significant other. Get ready to create sweet email campaigns with some amazing V-day email templates.
Sweet Love Holiday Email Template
Choosing something extravagant is great but sometimes choosing a more traditional design will give you equally good results.
Why it works:
- Its simple layout is great for businesses that want to promote specific products.
- The red-white color combo is perfect for this holiday.
- The call-to-action buttons stand out perfectly from the rest of the text.
This layout is great for eCommerce stores and businesses with Valentine’s related products. The use of white space will work in your favor, helping your CTAs stand out in the best way possible. Just choose the right color and font and you’re ready to roll.
Blooming Valentine’s Day Newsletter Template
Valentine’s Day and flowers go hand in hand, making this template a great choice for brands that adopt a more romantic approach on this special day.
Why it works:
- Its exquisite design will make your V-Day email campaign unforgettable.
- You can customize it easily based on your needs.
- The email footer has plenty of space to add all the information needed.
You don’t have to sell flowers or sweets to use this seasonal newsletter template. Customize it based on your brand needs and remove or add content blocks to show the products you want to promote. You can also adjust the copy, mentioning why subscribers should prefer your products if they want to show their loved ones how much they mean to them.
Food Service V-Day Email Templates
Invite your subscribers to a romantic Valentine’s Day dinner they’ll never forget with this minimalistic but powerful design.
Why it works:
- You can add your popular dishes/products on the top to entice subscribers.
- Its copy is easy to customize based on your needs.
- It can serve various purposes, such as increasing your booking or delivery rates.
If you want to showcase your special Valentine’s Day menu to your subscribers and increase your booking rate, this holiday newsletter template is all you need. It’s also a great choice for food bloggers with cooking tips and recommendations for the perfect V-Day dinner. Finally, you can alter the font and images in simple steps using the drag-and-drop editor to match your brand’s needs.
4. Mother’s Day Seasonal Newsletter Templates
Many eCommerce stores make the most of this unique holiday celebrating motherhood to boost their seasonal sales. If you’re one of them, feel free to choose one of these email templates.
Nostalgic Mother’s Day Email Template
Even though a mother’s love is hard to describe, this email template says it all.
Why it works:
- Its black and white design creates nostalgic yet warm vibes.
- The images are pitch-perfect but easy to replace if needed.
- It’s suitable for different intents.
You can use this beautiful template for different purposes, from sharing discounts, gift recommendations, or even freebies. You can also add colorful images and replace the quotes with copy that suits your needs. Don’t forget to add a Mother’s Day subject line that sets the tone and yields high open rates to meet your goals.
Mother’s Day Gift Newsletter Template
And now, off to a more colorful email template, perfect to showcase your Mother’s Day gift recommendations or deals.
Why it works:
- Its flexible layout can be altered for different purposes.
- The “Buy now” call-to-action buttons are highly converting.
- The vibrant color palette makes this template unique.
Use this seasonal email template to celebrate Mother’s Day the way you should. Add high-quality images of the products and write clever copy that motivates subscribers to trust you with this special gift. If you offer deals or discounts, consider adding a countdown timer to create a sense of urgency and maximize conversions.
5. Black Friday Email Templates
Black Friday marketing is essential to give your business a sales boost regardless of your industry. And as you can imagine, the best marketing tool for the job is a simple yet converting Black Friday email campaign. You can also alter these email templates to create Cyber Monday emails.
Black Friday Email Newsletter Design
Did you know that most Black Friday emails use dark colors and bright CTAs to connect their designs with the actual holiday?
Why it works:
- It has the ultimate Black Friday color combo.
- “Hurry up” and the discount at the top create urgency.
- It’s suitable for all industries and needs.
As mentioned above, most Black Friday campaigns favor dark colors and vibrant graphic design elements to capture the recipient and lead them a step further down the sales funnel. With this layout, you can instantly benefit from this trend, creating an equally converting and pleasing campaign for your shoppers.
Black Friday Email Template
Do you want to show subscribers your top deals and incentivize them to claim them? Use this template to make it happen.
Why it works:
- Its design is simple yet powerful.
- You can add beautiful product images to convert your subscribers faster.
- The call-to-action buttons are placed cleverly.
Add high-quality product images and include the initial and final price to give them an extra push down the funnel. There are two call-to-actions, one placed at the top and one at the bottom to increase click-through rates and conversions. And don’t forget to add an urgent subject line to ensure high open rates.
6. Halloween Holiday Email Newsletter Templates
Halloween always sets the mood for spectacular marketing campaigns. Take advantage of the spooky holiday theme to design eye-catching emails for your scary good deals.
Sleepy Hollow Free HTML Email Template
Take advantage of the Halloween theme to “trick or treat” your recipients. Give them amazing discounts and promote your seasonal goods in the best way possible.
Why it works:
- It’s as scary as it should be.
- The call-to-action is placed at the perfect position.
- It’s easy to customize and responsive for all devices.
Another great layout to turn your CTA button into the star of your email marketing campaign. Combine it with holiday-specific images like Jack-O-Lanterns, bats, candy corn, and ghosts to provide your email list with an authentic experience that will favor both ends.
Bewitched Holiday Email Newsletter Template
Last but not least, you can use the bewitched design to provide your subscribers with focused CTAs and additional information.
Why it works:
- Simple layout that puts emphasis on the copy.
- It has the ultimate Halloween colors.
- It’s easy to customize based on your brand’s needs.
This layout is simple enough, allowing you to add extra elements like countdown timers, GIFs, videos, or even tutorials for better engagement. Also, don’t forget to craft the perfect Halloween subject line to ensure high open rates and conversions. It will be a treat for your business.
Need more designs to “scare” your audience? Here are some more Halloween email templates to capture their attention.
Email Marketing Tips for Holiday Campaigns
To nail your seasonal campaigns, you need to make them as stunning and valuable as possible. Here are a few tricks to rock them:
- Attractive subject lines: Boost your open rates by creating converting subject lines that reflect the email content and spread the holiday spirit.
- High-quality product images: The better they look, the more they’ll excite and convert your seasonal shoppers.
- Festive colors: Pick color palettes that correspond to the holiday you’re targeting. For instance, red and gold are perfect for Xmas campaigns, while black and yellow will make your Black Friday emails stand out.
- Short copy: Avoid large chunks of copy to keep your audience engaged. No one wants to see a long newsletter in their inbox during their break.
- Bright CTAs: Make sure they stand out with vibrant colors and, of course, compelling copy.
Power Up Your Holiday Sales
Your holiday campaigns don’t need to be boring. If you’re having a hard time or are pressed on time, choose one of the above seasonal email templates, customize it according to your needs, and wow your audience.
And don’t forget–all these templates are free and ready to use after you sign up for a Moosend account. Start planning your holiday email marketing strategy early on to save time and, when the time comes, have some peace of mind.
Similar Posts
Create, send and optimize your email marketing campaigns!