Published by Alexandra Marinaki|31/10/2022
Understanding your target audience is one of the most critical elements of a successful marketing strategy. Learning their habits, behavior, and most prominent pain points enables businesses to promote their products/services to them effectively. Consumers’ purchasing decis . . .
Published by Marilia Dimitriou|09/12/2022
Businesses have used iContact to create email marketing campaigns that will boost their revenue. However, while using the tool, users have noticed a few usability issues that make running their email marketing strategy more difficult than it should be. Among others, the lim . . .
Published by Marilia Dimitriou|06/12/2022
If only I could find the perfect Valentine’s Day email templates… Like Thanksgiving and Black Friday, February 14 gives brands the perfect opportunity to promote specific products and organize amazing sales for their love birds. So, since V-day is near, we’ll he . . .
Published by John Desyllas|06/12/2022
As you know, Valentine’s Day is huge for online retailers and eCommerce businesses. People have a clear shopping intent (to make their loved ones happy), which is an excellent opportunity for brands to capitalize on this. Love is in the, we’re giving you some of the best Va . . .
Published by Marilia Dimitriou|30/11/2022
CleverReach is a very simple email marketing software businesses use to create and deliver their campaigns. However, as many users have noticed, the interface could be more user-friendly, some features still need to be added, and functionality could be better. To give you a . . .
Published by John Desyllas|28/11/2022
If you’re considering using Sendy for your business needs or you’re disappointed with the service, you may want to explore the best Sendy alternatives out there. In this post, we’ll take a look at other affordable alternatives to Sendy that offer more features and better us . . .
Published by Marilia Dimitriou|25/11/2022
VerticalResponse may be a simple tool for small businesses to get started, but if you are aiming for scalability, you may need to consider some of its top competitors. Today we will explore some of the best VerticalResponse alternatives in the market with better functionali . . .
Published by Alexandra Marinaki|23/11/2022
Many businesses organize events to raise brand awareness, promote new products/services, and build solid customer relationships. The pandemic caused an increase in online events, but with restrictions gradually ending, organizations have started to put hybrid and in-person . . .
Published by John Desyllas|21/11/2022
Apart from following email marketing best practices, an IP reputation check is essential to monitor and improve your email deliverability. If this is all Greek to you, this guide will enlighten you on: what IP reputation is and why it is important some of the best IP reputa . . .
