11 Best Affordable ClickFunnels Alternatives [2024]

11 Best Affordable ClickFunnels Alternatives [2024]

Published By Marilia Dimitriou
December 6, 2023

If ClickFunnels is letting you down lately, we might have the best ClickFunnels alternative to get your conversions back on track!

Despite the software’s great online sales funnel capabilities, it is very pricey and not easily scalable.

If you are looking for a more affordable option or a great alternative to ClickFunnels, this blog post is for you!

email marketing software alternatives
Looking for an alternative?

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How We Selected The Following Tools

All of the tools in this list have been tested by our team to provide an unbiased description of their features and capabilities.

We spent hours setting up new accounts and trying each software to provide an accurate experience and show users exactly what they will come across when they sign up. Find more information about our software selection methodology on how we choose tools to feature on the Moosend Blog.

ClickFunnels Competitors Comparison

Before we get into specifics, let’s sneak a peek at the top alternatives to ClickFunnels in our list:

Free Plan/TrialPricingBest FeatureRatings
MoosendYes (30-day free trial)$9/monthAdvanced email and lead gen toolsrating star 4 and half
LeadpagesYes (14-day trial)$49/monthHuge number of integrationsrating star 4
InstapageYes (14-day trial)$199/monthAd-to-page personalizationrating star 4
UnbounceYes (14-day-trial)$90/monthSmart traffic optimization toolrating star 4 and half
SamcartYes (14-day-trial)$49/monthLocalization optionsrating star 4 and half
GrooveFunnelsYes$99/monthShopping cart and affiliate programrating star 4
Thrive ThemesNo$19/monthTime-specific countdown campaignsrating star 4
OptimizePressNo$30/month or $249/yearPaywall creation optionrating star 4
10 Minute FunnelsYes (14-day trial)$57/monthVisual funnel builderN/D
BuilderallYes (Premium Trial)$29.90/monthBlog and chat buildersrating star 4
CartFlowsYes (30-day money back guarantee)$299/yearDrag and drop sales funnel builderrating star 3 and a half

While ClickFunnels is a digital marketing tool with great features and functionality, exploring your options is always a must! In our case, the funnel building limitations, the lack of new features, and the high learning curve might not be ideal for everyone.

So, let’s explore your options with some equally amazing funnel and landing page builder tools that might be exactly what you need right now!

1. Moosend – All-in-One ClickFunnels Alternative

moosend best clickfunnels alternative

Pricing: Paid plans start at $9/month, 30-day free trial (Sign up here)

Best for: eCommerce, SMEs, SaaS, Publishers, Bloggers, Agencies

Unique feature: Email and lead generation tools

Moosend is one of the best email marketing platforms with an advanced drag-and-drop email and workflow editor, autoresponders, landing page builder, and subscription form tool. More specifically, Moosend will help you create personalized marketing campaigns for your audience, using AI-powered features that will automate your welcome, cart abandonment, engagement campaigns, and more.

Moreover, you can use the platform’s ready-made newsletter templates and workflows, as well as leverage Moosend’s A/B Testing functionality to discover the winning variations. The advanced reporting and analytics will help you collect valuable insights to boost the conversion rate optimization of your marketing campaigns.

When it comes to your contacts, Moosend’s audience management feature lets you segment your subscribers, monitor engagement, and create contact tags to improve personalization. Apart from contact management, Moosend also empowers your lead generation with SEO-friendly landing pages and pop-up forms.

Overall, Moosend is a very affordable ClickFunnels alternative with an array of marketing tools and AI features to help your business.

Best Marketing Platform Features

  • Landing page editor to create unlimited pages
  • Drag-and-drop email builder to craft the perfect email
  • Marketing automation to deliver tailored content
  • Email Segmentation to nail your email list management
  • Subscription forms to capture your leads
  • Reporting and analytics, including heatmaps and more
  • Integrations with popular apps to streamline your tasks


Moosend’s paid plans start at $9/month, allowing you to access all the features, such as the landing page builder, transactional emails (SMTP), team members, and more. You can see whether Moosend is a great fit for your business by trying out the software. No credit card is required.

2. Leadpages – Landing Page Building Tool

leadpages Clickfunnels competitor

Pricing: Paid plans start at $49/month, 14-day free trial

Best for: Marketers, Advertisers, Enterprises, Online businesses

Unique feature: Huge number of app integrations

Leadpages is a landing page tool offering a drag-and-drop builder, webpages, pop-up forms, and alert bars. The software will let you expand your mailing list through opt-in offers and responsive sales pages.

Moreover, the software has two different versions of its landing page builder, one for beginners and one for experienced users. On top of that, users can monitor and improve performance using the platform’s real-time tracking tools and split testing capabilities.

With the help of Stripe, Leadpages enables you to add online shopping cart forms on your website, sales page, or pop-up form to make selling your products/services online smoother. When it comes to streamlining your tasks, the tool offers an impressive number of integrations to add your leads into mailing lists, update your CRM data, register users in events (webinars, online courses), and more.

All in all, Leadpages is a great alternative to build your funnel and grow your business. Nevertheless, there are certain limitations in creating landing pages, such as the lack of slides and the use of the HTML widget.

Best Landing Page Builder Features

  • Drag-and-drop landing page building tool
  • Device-specific content preview
  • Automatic SSL encryption for pages
  • A/B Split Testing features
  • Online checkout pages and pop-ups
  • Integrations with various apps and social media networks


Leadpages doesn’t have a free plan, but you can try the 14-day free trial to see if the software is right for you. After the trial, you can choose one of the paid plans starting at $49/month but for one site.

3. Instapage – Landing Page Service

Instapage Clickfunnels alternative solution

Pricing: Paid plans start at $199/month, 14-day free trial

Best for: Marketers, Large Enterprises, Agencies

Unique feature: Ad-to-page personalization

Instapage is another great ClickFunnels alternative that allows you to create landing pages and multi-step forms to build your funnel.

While landing pages are Instapage’s most widely used tool, the platform offers additional features to make them convert. More specifically, Instapages sports some great personalization features to power up user engagement. The AdMap tool is what makes Instapage a great alternative, allowing you to visualize your ad campaigns and link them to relevant paid ads.

What’s more, optimization is also important for the platform, giving business owners the ability to monitor landing page performance through heatmaps and A/B Testing. Apart from that, you can integrate the tool with Google Ads to track your cost-per-visitor and cost-per-lead metrics. The platform also integrates with popular third-party apps, including CRM, email marketing, and marketing automation software.

In general, Instapage is a great alternative with an effective sales funnel builder to empower your business. However, the service is pricier compared to the other marketing tools in this list.

Best Sale Funnel Builder Features

  • AMP landing pages
  • Simple online form builder
  • AdMap ad campaign visualization
  • WordPress plugin available
  • Advanced Google Ads attribution data
  • Integration with Hubspot, Zapier, Mailchimp, etc.


Like Leadpages, Instapage offers no free plan but has a 14-day free trial of the Optimizing plan and a demo of the Converting plan. Then, pricing starts at $199/month and gives you access to the landing page builder, multi-step forms, heatmaps, and more.

4. Unbounce – Landing Page Creation Alternative

unbounce Clickfunnels competitor

Pricing: Paid plans start at $90/month, 14-day free trial

Best for: Agencies, Startups, Online businesses

Unique feature: Smart traffic optimization tool

Unbounce is another funnel builder alternative to ClickFunnels to create and publish landing pages. The service will give you all the tools you need to boost your upsells with high-quality pages, pop-ups, and sticky bars.

On top of that, Unbounce offers pre-made templates to match your creation with your conversion goals. Moreover, what makes Unbounce stand out is the custom functionality you can add. For example, you can add a tracking pixel, use HTML, JavaScript, and CSS.

Like Moosend, the tool lets you draw images from Unsplash without leaving the editor. Also, when it comes to landing page optimization, the platform lets you run A/B Splits tests to find the winning variation and leverage Unbounce’s Smart Traffic option to deliver the best page to the right visitor.

Overall, Unbounce is a decent ClickFunnels competitor with various tools to power up your sales funnel. Nevertheless, if you import a landing page design from another builder, Unbounce doesn’t allow you to split test them.

Best Page Builder Features

  • A/B Split Testing options
  • Custom scripts and pixels
  • Pop-up forms and sticky bars
  • Smart Traffic tool to optimize your pages
  • One-click WordPress site page publication


Unfortunately, Unbounce isn’t a free landing page builder tool. Nevertheless, it has a 14-day trial on all plans that you can try for free. Then, paid plans start at $90/month with the Launch plan for up to 500 conversions, 20,000 visitors, and one connected domain.

5. Samcart – Ecommerce Storefront Platform

samcart paid Clickfunnels competitor

Pricing: Paid plans start at $49/month, 14-day free trial (CC required)

Best for: Influencers, Online course creators, NPOs, Product Inventors

Unique feature: Localization options

Samcart is an eCommerce service for direct-to-consumer brands and a great ClickFunnels alternative to power up your sales funnel. With the platform, you can improve your customers’ buying experience, increase your overall online business conversions and average order value (AOV).

The tool features a drag-and-drop page builder, allowing you to make various customizations on your designs and convert better. Moreover, Samcart will save you time by letting you access numerous pre-designed templates and let you speed up your checkout process through one-touch payments.

Revenue optimization is also one of Samcart’s strengths, allowing you to boost sales with pre-purchase order bumps and one-click upsells. On top of that, users can improve customer experience by using Samcart’s add-ons, including a subscription saver, affiliate program center, and cart abandonment management.

All in all, Samcart is a great eCommerce funnel builder to power up your eCommerce business with easy-to-use tools.

Best Ecommerce Builder Features

  • Drag-and-drop eCommerce builder
  • Pre-purchase order bumps
  • A/B Testing options
  • Advanced reporting tools
  • CRM integrations


Samcart isn’t a ClickFunnels free alternative; however, there’s a free 14-day trial you can sign up for (CC required). Pricing starts at $49/month with the Launch plan, giving you access to unlimited pages, the drag-and-drop template builder, Smart Pixel tracking, and more.

6. GrooveFunnels – Sales Funnel Builder 

groovefunnels Clickfunnels alternative tool

Pricing: Paid plans start at $99/month (was $299), free plan

Best for: Enterprises, Marketers

Unique feature: Robust shopping cart and affiliate program

GrooveFunnels is another ClickFunnels competitor that enables you to build sales funnels, landing page designs, and websites to sell online products. The platform markets itself as the ultimate funnel builder with tools spanning from page creation, CRM, and even surveys and webinars.

Moreover, the funnel-building platform will let you sell your products with one-click upsells, create membership sites and send emails based on tagging.

Overall, GrooveFunnels will give you the features you need to build your funnels more easily. However, if you are serious about online marketing, getting tools with more fleshed-out features such as an email newsletter tool with a dedicated email builder or video marketing platform will give you better functionality and more options.

Best Funnel Building Service Features

  • Easy-to-use page builder
  • Upsells, downsells, and order bump capabilities
  • Unlimited online products
  • Product and affiliate marketplace
  • Simple analytics and data


GrooveFunnels is a free alternative to ClickFunnels. The Premium plan starts at $99/month (was $299).

7. Thrive Themes – Website Builder For WordPress

Thrive Themes wordpress website builder

Pricing: Paid plans start at $228/billed annually

Best for: Agencies, Online businesses, WordPress site owners

Unique feature: Time-specific countdown campaigns

Thrive Themes is a ClickFunnels alternative that will help you create WordPress websites using a WordPress theme and site builder. On top of that, the tool offers additional features, allowing users to create sales funnels, build email lists, online courses, add opt-in forms, and more.

Another interesting feature is Thrive Ovation, a tool that lets you collect and display testimonials. This way, you can furnish your pages with social proof to make them more credible and converting. Moreover, the A/B Testing add-on will help you discover which landing page copy, CTA, and design will convert more visitors into subscribers and loyal customers.

Overall, the Thrive Themes Suite will give you the means to create a marketing-focused website for your business, capture your audience and turn them into loyal customers of your brand.

Best WordPress Site Builder Features

  • Easy-to-use website editor
  • Landing page and funnel builder
  • Pre-made page templates
  • A/B testing capabilities
  • Opt-in forms


Unfortunately, Thrive Themes has no free plan or free trial to try it out before purchasing. To use it, you need to get one of the paid plans starting at $228 ($19 per month) billed yearly.

8. OptimizePress – ClickFunnels Alternative For WordPress

optimizepress sale funnel alternative for WordPress

Pricing: Paid plans start at $30/month or $249/year

Best for: Agencies, Freelancers, NPOs, Online Experts

Unique feature: Membership sites and paywall creation

OptimizePress markets itself as an all-in-one platform for boosting your lead generation and sales of your WordPress site. The software allows you to craft landing pages, sales funnels, and checkout flows to increase your conversions.

Apart from the traditional landing pages, you can also create webinar registration pages, thank you pages, and add exit pop forms. Selling becomes easier as the platform lets you make eCommerce sales pages to increase your online business revenue. Moreover, you can leverage one-click upsells, downsells, and order bumps to power up from AOV.

On top of that, the platform equips you with funnel optimization tools to improve your funnel performance. Integrations with popular apps are also available, including Ontraport, Zapier, and more.

Overall, OptimizePress is a great solution to build funnels. Nevertheless, its complex interface makes it less user-friendly for beginners.

Best WordPress Software Features

  • Sales page building tool
  • Unlimited products and checkout forms
  • Entry point offer funnels
  • Pre-made membership templates
  • A/B Testing tool


OptimizePress is a paid ClickFunnels competitor with pricing starting at $30/month or $249/year. Choosing the yearly plan grants you some generous savings.

9. 10 Minute Funnels – Sales Page Alternative To ClickFunnels

10 minute funnels competitor to ClickFunnels

Pricing: Paid plans start at $57/month, 14-day trial  ($1)

Best for: eCommerce, Marketers, Advertisers

Unique feature: Visual funnel builder

10 Minute Funnels is a web-based ClickFunnels alternative for WordPress that will power up your online marketing with pre-build marketing funnels.

The software specializes in opt-in lead generation pages, homepages, and order forms. More specifically, you can create pages using the drag-and-drop live page editor, using various free plugins to step up your game.

When it comes to reporting and analytics, you can integrate 10 Minute Funnels with Google Analytics to track visitors and monitor their engagement. Speaking of integrations, you can connect the service with email providers and shopping carts, including PayPal, ClickBank, and more.

In a nutshell, this alternative is suitable for someone who wants a dedicated sales funnel builder with a visual editor and pre-made templates.

Best Sales Page Builder Features

  • Drag-and-drop sales funnel editor
  • Order form customization
  • Email list management options
  • One-click upsells and down-sell pages
  • Integration with email tools and shopping carts


You can try 10 Minutes Funnels by getting the 1-day trial for $1. Then, pricing starts at $57/month with the Standard plan for up to 20,000 visitors, 20 funnels, and 100 pages. For unlimited pages, you will have to get the Premium plan starting at $167/month.

10. Builderall – Digital Funnel Building Tool 

builderall sales funnel builder alternative

Pricing: Paid plans start at $29.90/month, Premium trial ($1)

Best for: Tutors, Academics, Real Estate Agents

Unique feature: Blog and chat Builder

Builderall offers various digital marketing tools to get started with funnel building with an easy-to-use drag-and-drop website builder that allows you to create your site from scratch.

Online instructors can easily share their knowledge with their students through membership sites and sell unlimited digital products and online courses with Builderall’s checkout feature. On top of that, the platform lets you add upsells, downsells, and bump-sells on your offers to supercharge your sales.

When it comes to page optimization, Builderall equips you with A/B Testing tools to boost your page performance and a page loading accelerator to improve your speed.

All in all, Builderall will offer you an array of tools to create websites, blogs, chats to boost your conversions.

Best Sales Funnel Tool Features

  • Easy-to-use website builder
  • E-learning system
  • Payment gateway integrations
  • Mockup and image editor


Builderall doesn’t offer a free plan to check it out. However, you can try the Premium plan for $1. Then, pricing starts with the Builder plan at $29.90, giving you access to essential tools. To get the funnel builder, you need to get the Premium version at $69.90 a month.

11. CartFlows

CartFlows top clickfunnels alternative software

Pricing: Paid plans start at $299 per year, 30-day money-back guarantee

Best for: Online businesses of all kinds

Unique feature: Drag and drop sales funnel builder

CartFlows is a sales funnel builder designed to make it as simple as possible for website owners to increase conversions. It can help build sales funnels, include upsells and order bumps, optimize store checkout, while it includes templates for every function it offers.

It’s a well-designed plugin that offers a lot of functionality but manages to make everything easy to use. Navigation and layout are logical, there’s a drag-and-drop builder to help you build funnels and everything is explained well. There’s documentation covering every aspect of CartFlows and full support from a dedicated team.

Optimizations include those sales funnels, one-click upsell and order bump tools and cart abandonment features. Collect the email address of the visitor and CartFlows can send a series of email follow-ups that can try to recover the sale without being annoying.

CartFlows has a free version you can try before committing to the tool and a full money-back guarantee.

Best Sale Funnel Builder Features

  • Drag and drop sales funnel builder
  • Readymade templates for sales funnels
  • Intuitive order bump and upsell tools
  • A/B testing tools
  • Dynamic offer features
  • Effective cart abandonment function


CartFlows has a free version so you can check it out before paying for the premium. Premium plans cost $299 per year or $999 for a lifetime license and use on up to 30 websites.

Building Better Sales Funnels

To scale your business, you need to pick the right tools right from the start! But even if you didn’t, finding an alternative might save you valuable time and money.

As you grow, your business needs will change. That’s a reality! So, don’t feel bad if you have to change your favorite tool for something else. This is all part of growing up!

If the choice is still difficult, why not take advantage of Moosend’s software? You can easily sign up for an account and see how it goes!

As a wise old man once said, with great tools, come great conversion rates (or something like that)!

So, don’t be afraid to harness the power of the alternative!

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