Monthly Email Planner: July Edition [2025]

Monthly Email Planner: July Edition [2025]

Published By Marilia Dimitriou
June 6, 2025

Think July is all sunshine and slow sales? Well, think again.

Between Black Friday in July, mid-summer blowouts, and unique awareness occurrences like Plastic Free July, this month can easily be one of the busiest on your marketing calendar.

So, don’t wait until your audience is off on vacation to show up in their inbox.

In our July email marketing planner, you’ll find email ideas for every major event, real-life campaign examples, and easy-to-edit templates to help you launch quickly and confidently.

Plus, explore key do’s and don’ts to keep your July campaigns clear, impactful, and ready to drive results.

July Email Planner Overview: What to Send

Compared to other months, July has more all-month events to target.

This means you can set up different sequences for your audience and maintain high engagement with promotions, storytelling, and awareness messages.

Here are the key dates and monthly themes to add to your email marketing calendar:

  • Mid-Summer Sales: All month
  • Plastic Free July: All month
  • Travelling Season: All month
  • Black Friday in July: All month
  • Christmas in July: All month
  • US Independence Day: July 4
  • International Kissing Day: July 6
  • World Chocolate Day: July 7
  • National Give Something Away Day: July 15
  • Self-Care Day: July 24

Now let’s create some smart, seasonal, and fun email campaigns for each of them.

1. Mid-Summer Sales

People may be in vacation mode, but that doesn’t mean they’ve stopped buying. In fact, mid-summer is the perfect time to move seasonal stock, introduce limited-time bundles, or tease upcoming launches.

Let’s see how to make the most of your summer email marketing below.

Email campaign: For optimal results, combine sales with helpful summer tips to keep the content fresh and engaging.

  • Buy more, save more: Bundle products to increase average order value (AOV) without resorting to deep discounting. Just make sure you pair complementary products.
  • Loyalty perks: Give your email list early access or exclusive codes. You can even run a 2x loyalty points event for every sale made in July.
  • Seasonal spotlight: Highlight your top-performing summer products with reviews or use cases.
  • Summer tips: Provide tips relevant to your product. For example, if you sell sunscreen, show your audience how to choose the right one for them or what SPF means.

When to send: Start early in July with teasers and keep the momentum going throughout the month. You can also run weekend-only flash sales with countdown timers.

Subject lines: Keep your summer subject lines fun and direct. You can use emojis like suns, waves, cocktails, and palm trees to make them stand out in the inbox.

  • Summer Adventure Flash Sale! (Solo Stove)
  • ☀️ SUMMER’S BEST DEALS ☀️ (Clarks Shoes)
  • Tips for taking great summertime photos! (Nikon)

Email copy: Be clear about what’s on sale and for how long. Use urgency but without pressure. Also, include summer-specific language, such as “sun-ready,” “heatwave deals,” “poolside picks,” or “vacay must-haves,” to make your message feel timely and relevant.

Visuals: This is the time to use bright, seasonal colors (yellows, blues, oranges). Add lifestyle photos of people enjoying summer or flatlays of your products in seasonal settings.

CTAs:

  • Shop the Sale
  • Hot Summer Deals
  • Summer Steals Await

Example: HEM

Hem’s “Last Chance” July email marketing campaign is an excellent example of a clean, effective mid-summer campaign.

The design features bold, seasonal colors and a poolside image to set the summer tone instantly. The copy is concise and to the point, creating a sense of urgency without coming across as pushy.

Phrases like “save until midnight tonight” and “additional 10% off” make the offer clear and compelling. The CTA is simple and stands out due to the color contrast.

Overall, the email strikes a balance between urgency and ease, demonstrating that a successful mid-summer campaign doesn’t require much. Simply add summer-inspired visuals, a clear message, and a focused call-to-action.

Subject line: Final chance to save up to 40%

july email marketing

2. Plastic Free July

Plastic Free July is your chance to show your audience that your brand is committed to meaningful change.

Regardless of your industry, you can use this opportunity to highlight sustainable practices, inspire small swaps, and encourage mindful habits.

When to send: Kick off in early July with your mission or pledge. Then, continue with eco tips, challenges, or feature spotlights on a weekly or biweekly basis.

Email campaign: You don’t need to be a sustainability brand to participate. Here are a few meaningful ideas to consider:

  • Sustainable spotlight: Feature your low-waste, reusable, or recyclable products. Share how they’re made or how they help reduce plastic use.
  • Behind the scenes: Show the steps your brand is taking to reduce plastic, such as shipping changes, supplier choices, or new packaging updates.
  • Challenge series: Send weekly tips to help your audience join in (e.g., Week 1: Switch to a reusable bottle and receive a reward).
  • Partnerships or pledges: Team up with eco-organizations or launch a brand pledge that subscribers can join.

Subject lines:

  • Get our Reusable PLASTIC FREE MUG (GUESS)
  • Meet our brand-new, plastic-free Sticker (MOO)
  • Ready to go plastic-free this July? (Burt’s Bees)

Email copy: Maintain a positive and empowering tone. Focus on progress over perfection. Share small wins, real examples, and numbers to build trust and encourage action.

Visuals: Use earthy, clean visuals, natural tones, reusable items, and behind-the-scenes shots of packaging or processes.

CTAs:

  • Take the Pledge
  • See Our Eco Picks
  • Join the Challenge

Example: Ettitude

Ettitude’s Plastic Free July email marketing campaign shows you how to keep things simple, helpful, and aligned with your brand values.

The email copy focuses on four easy changes, such as using reusable items and avoiding plastic when traveling, making it feel doable rather than overwhelming.

The visuals are also clean, with earthy tones that support the message. Instead of pushing products, the email offers practical tips and ends with a scholarship initiative, where one lucky student will get $1,000.

Overall, the campaign is informative, visually balanced, and purpose-driven, which makes it perfect for brands looking to join the conversation with value.

Subject line: Working towards a plastic-free world

ettitude plastic free july email campaign

Further reading: Find out more about sustainability in email marketing in our guide.

3. Travelling Essentials Campaigns

Summer is peak travel season, and your emails should be packed with value just like your audience’s suitcases.

July is a great time to spotlight products that make getaways easier, especially if you’re in the travel and hospitality industry.

Whether it’s a weekend trip or a long-haul adventure, help your subscribers feel ready for takeoff.

Email campaign: Focus on making travel easier, lighter, and more enjoyable.

  • Packing guides: Share curated lists featuring your most portable, multi-use, or travel-friendly items. For example, a tech retailer could create a summer email featuring travel-friendly gadgets, such as compact power banks, mini fans, wireless headphones, or even a portable fridge and thermos. It’s a clever way to reframe everyday products as must-haves for road trips, beach days, or weekend escapes.
  • Bundle & save: Offer a travel essentials kit, mini bundles at a discounted rate, or even vacation packages.
  • Checklist series: Turn weekly emails into a travel prep guide. For example, week 1 can focus on summer skincare, while week 2 covers how to treat a sunburn, and so on.
  • User-generated content: Show how your team or customers pack your products on the go. Cross-promote with Instagram or TikTok for extra reach.

When to send: Early July is ideal for targeting pre-trip planners, and mid-month is perfect for last-minute travelers. For hospitality and travel businesses, start your promotions as early as mid-June to ensure success.

Subject lines: You can use emojis to stand out in the inbox, such as suitcases, flip flops, or palm trees.

  • Travel Ready! ✈️ NEW Handcrafted Bag Tags (Wendell August Forge)
  • Travel Ready Essentials (Natori) Marilia, Your Summer Escape Starts Here
  • Marilia, Your Summer Escape Starts Here (Marriott Bonvoy)

Email copy: Make your products sound useful, with phrases like “carry-on friendly,” “lightweight,” “no-fuss travel,” or “travel-friendly faves.”

Visuals: Show your products in travel settings. For example, use suitcases, weekend bags, airport lounges, or scenic backgrounds to make them more exciting and practical.

CTAs: Use vibrant call-to-action colors, such as reds, greens, and yellows, to ensure your subscribers don’t miss them.

  • Shop Travel Must-Haves
  • Grab the Essentials
  • See the Packing List

Example: Burt’s Bees

Burt’s Bees’ travel-themed July email marketing campaign shows you how to turn everyday products into vacation must-haves.

The headline “ready, set, go!” sets a fun, energetic tone, and the bright visuals instantly signal summer and travel.

The copy keeps it light and benefit-driven, emphasizing glow, hydration, and ease. The 20% off promo with code ‘TRAVEL’ is also relevant and hard to miss.

Lastly, the email design is clean, colorful, and designed to make packing feel effortless and rewarding.

Subject line: Travel-friendly must-haves for your next trip.

burt's bees traveling essentials email campaign

4. Black Friday in July

Black Friday in July isn’t just a catchy name to boost seasonal sales, but an actual retail movement that began in 2015 with Amazon Prime Day, a mid-summer mega sale for Prime members.

Since then, other brands and retailers have jumped on the bandwagon, turning July into a second Black Friday, complete with deep discounts, flash sales, and urgency-packed campaigns.

Amazon Prime Day doesn’t have a fixed date. It usually falls sometime in mid-July, but the exact days change every year.

Email campaign: Send high-impact emails with deep discounts that match the energy of Prime Day. To make the most of this July email marketing opportunity, set up an automated sequence: start with a teaser to build anticipation, follow up with your main offer, and finish strong with a last-chance reminder.

  • Early access or VIP deals: Reward your subscribers with sneak peeks or exclusive discounts.
  • 72-hour sale: Run a 3-day event to build momentum and drive sales.
  • Cart-based offers: Use dynamic email content blocks to display personalized offers or bonus gifts tailored to customer behavior.

When to send: You can launch right before, during, or just after Prime Day. However, timing is everything, so check Amazon’s site early and get your campaign ready to go.

Subject lines: Like with your Black Friday subject lines, ensure that you use urgency and scarcity while maintaining a valuable message.

  • Our Black Friday in July Sale starts now! (HP)
  • Black Friday in July = your new favorite holiday 🤩 (Leesa)
  • ⭐ E-X-T-E-N-D-E-D ⭐ Black Friday in July Deals (Lenovo)

Email copy: Focus on how much they’ll save, how much time they’ve got, and why it’s worth it. Maintain an energetic vibe throughout to capitalize on the hype of Prime Day.

Visuals: Bold banners, countdowns, and product grids are perfect here. You can also use high contrast and high-energy elements to stand out.

CTAs: Add vibrant colors and actionable copy to guide your customers to action.

  • Shop the Sale
  • Claim Your Deal
  • Go Big This July

Example: HP

HP’s Black Friday in July email has a bold design, clear messaging, and multiple offers.

Copy like “Save up to 70%” and “3 DAYS” builds urgency, while tiered discount codes (SUNSHINE5 and SUNSHINE10) add personalization based on cart size.

The layout is built for scanning, with each product having a benefit-focused tagline, price, and savings callout. This makes it feel like a timed event that’s worth acting on.

The visuals, colors, and CTAs work together to convey a single message: don’t wait, shop now.

Subject line: Black Friday in July, and savings up to 70% off

black friday in july email marketing example by hp

5. Christmas in July

If there’s something crazier than Black Friday in July that’s Christmas.

Christmas in July is an actual event and a great excuse to surprise your audience. It started as a way for people in the Southern Hemisphere to celebrate a wintery holiday during their actual winter season.

Over time, brands caught on and turned it into a playful mid-year moment packed with off-season deals.

Usually, it’s celebrated on July 25, but you can send multiple campaigns throughout the month.

Email campaign: Go all in on the festive twist and deck the inbox with humor and smart promos. Here are some ideas:

  • Summer Santa Sale: Create limited-time offers using snowflakes, gift tags, and faux tree graphics.
  • 12 Days of deals: Launch a countdown series with daily surprises or flash sales.
  • Holiday rewind: Resurface your best holiday hits (bestsellers, bundles, etc.) with a summer twist.

When to send: Mid-month works best. Kick it off with a “Yes, it’s real” email and follow up with deals or daily drops.

Subject lines: You can use winter or Xmas emojis for a fun twist.

  • Merry Christmas (in July) Enjoy 40% Off (Tommie Copper)
  • FINAL HOURS: Christmas in July Sale! 🌴☃️ (Meowingtons)
  • ☀️➕🎅= Christmas In July Sale (John’s Crazy Socks)

Email copy: Be playful and use the element of surprise as not everyone is aware of “Julymas.” Combine familiar holiday language with summer cues, like “deck the halls with summer deals” or “your mid-year gift rush starts now.”

Visuals: Use holiday graphics with summer elements (beach, sun, surfboards). Picture Santa in shades or a swimsuit to combine summer with Christmas.

CTAs:

  • Unwrap the Deal
  • Shop the Jolly Sale
  • Countdown to Cheer

Example: John’s Crazy Socks

John’s Crazy Socks’ Christmas in July email marketing message stands out for its honesty and heart.

Instead of being salesy, it opens with a genuine reason for the campaign. The tone is warm and personal, with clear, friendly language that feels like a note from a friend.

The offer is simple but positioned as a win-win. Customers save, and the team benefits.

With cheerful visuals and a lighthearted “Merry Christmas in July” message, it spreads joy while showing the reason behind the campaign.

Subject line: Why Christmas in July? 🎅🎁☃️

christmas in July campaign by john's crazy socks

6. US Independence Day (Fourth of July)

Independence Day, also known as the Fourth of July, is a federal holiday in the United States that commemorates the adoption of the Declaration of Independence on July 4, 1776.

It marks the country’s official break from British rule and the founding of the United States of America. Today, it’s celebrated with fireworks, parades, and cookouts, making it an ideal moment for brands to join in with festive campaigns, patriotic themes, and summer-centered offers.

Email campaign: The Fourth of July is perfect for themed offers. Let’s see some ideas you can use below:

  • Stars & savings: Launch a limited-time promo with patriotic flair, including sitewide discounts or bundles tied to the holiday weekend.
  • Made in the USA: Highlight locally made products or your brand’s American roots.
  • Party prep guide: Share summer recipes, playlists, or entertaining tips alongside featured products.

When to send: Send your first campaign a week before July 4 to tease upcoming offers. Then, launch your main promotional emails closer to the date, ideally over the weekend before the 4th. On the day itself, send a final message with a special offer, a celebratory note, or a commemorative email that honors the meaning of Independence Day.

Subject lines: Add a clear benefit, use specific emojis, and keep your creations short and scannable.

  • Fourth of July SPF Picks (Supergoop!)
  • Celebrate the 4th with a sale! (Burt’s Bees)
  • Happy 4th of July! 🦅 🎉 (Rogue + Wolf)

Email copy: Use festive language with summer words like “grill-ready,” “picnic essentials,” or “celebration sale.” Focus on fun and ease, and celebrate the holiday with your audience. If you’re a non-U.S. business, make sure your message is respectful and historically accurate.

Visuals: This is the time to use bold banners, stars and stripes, fireworks, and outdoor summer scenes to bring the holiday to life. Keep your visuals accessible, on-brand, and easy to scan.

CTAs:

  • Celebrate With a Deal
  • Shop the Fireworks Sale
  • Get Your July 4th Picks

Example: American Giant

American Giant’s Fourth of July email marketing campaign is a great example of how to lead with meaning over marketing.

The focus is on values, like freedom, resilience, and pride in American-made products, rather than flashy visuals or deep discounts. The copy is personal, warm, and reflective, reminding readers what the 4th of July stands for while tying it back to the brand’s commitment to U.S. manufacturing.

By centering the message on community, hard work, and shared identity, the email feels authentic and thoughtful. It’s a reminder that not every holiday email needs to push a sale.

Sometimes, a genuine message builds deeper trust.

Subject line: Wear American Giant with pride 🇺🇸

american giant fourth of july email example

7. International Kissing Day

Pucker up because International Kissing Day lands on July 6, and it’s the perfect excuse to bring a little Valentine’s Day magic into the middle of summer.

Originally created to celebrate the simple joy of a kiss, this fun and flirty holiday is ideal for lighthearted campaigns that spread love (and maybe a few deals).

Email campaign: Keep it playful, romantic, or cheeky depending on your brand voice.

  • Special deals: Offer sweet, limited-time discounts tied to the theme.
  • Kiss-worthy picks: Highlight bestsellers people love to gift, wear, or indulge in.
  • User-generated love: Feature cute couple pics, kiss stories, or customer reviews that bring smiles.
  • Just-for-fun quiz: Create a “What Kind of Kisser Are You?” quiz and tie results to product suggestions or discounts.

When to send: Deliver your campaign on July 6 to celebrate with your audience. You can send more than one campaign on that day. For example, send your quiz in the morning and the special offer later that day.

Subject lines:

  • Smooch all day this National Kissing Day. (Fenty Beauty)
  • Summer’s Sweetest Holiday Is Here!
  • Smooch, Shop, Repeat 😘

Email copy: Your message needs to be light and fun. Add wordplay if it fits your tone (“steal a deal,” “smooch-worthy picks”), and tie everything back to connection or indulgence.

Visuals: Think lips, heart shapes, soft pinks or reds with summery tones. Use couples, close-ups, or playful illustrations.

CTAs:

  • Steal a Smooch (and a Deal)
  • Shop Kiss-Worthy Gifts
  • Claim Your Sweet Surprise

Example: Then I Met You

Then I Met You takes a smart, kiss-ready approach for International Kissing Day with this summery email marketing campaign.

The bold headline (“Prep and Plump Your Pout”) immediately ties into the holiday.

What really works here, though, is the GIF-style visual, which demonstrates how to apply the product in real-time, making it both engaging and practical.

The social proof at the end of this July email marketing campaign adds credibility and trust, positioning the product as a daily must-have.

Subject line: It’s International Kissing Day 💋

then I met you international kissing day email

8. World Chocolate Day

If International Kissing Day is the spark, World Chocolate Day is the sweet reward.

Celebrated every July 7, this is the perfect follow-up to your flirty July 6 campaign. So, why not turn it into a two-day love fest that brings a little Valentine’s Day energy to summer?

Email campaign: You can bundle chocolate-themed products, promote sweet treats, or run a “Kiss & Chocolate” offer for both days. If you’re shipping chocolate, make sure it arrives fast because it’s hot in July, and we don’t want anything melting but hearts.

  • Engaging content: Share chocolate recipes and how your products use chocolate. This is great for food, beauty, or lifestyle brands.
  • Ethical sourcing: Educate your audience on the importance of ethical chocolate sourcing, sustainable practices, and the positive impact it has.
  • 2-day celebration: Launch a themed mini-campaign combining Kissing Day and Chocolate Day with exclusive bundles or limited-time gifts.
  • Sweet discounts: Highlight products ideal for gifting, whether it’s actual chocolate or chocolate-scented, colored, or inspired.

When to send: If you run a 2-day celebration, tease it on July 5. Then, launch your Kissing Day email on July 6, followed by Chocolate Day on July 7. If not, just send your campaign on Chocolate Day.

Subject lines:

  • It’s International Chocolate Day 🍫 (Soylent)
  • One Kiss. One Treat. Two Sweet Days 🍫💋
  • A Little Love, A Lot of Chocolate

Email copy: Focus on the benefits of your product and provide tips on how to enjoy it to its fullest potential. You can add fun suggestions, pairing ideas, or even ways to share it with someone special.

Visuals: Use chocolate tones, product flat lays, or drip/melt graphics. Pair with pinks, reds, or golds for a luxe vibe.

CTAs:

  • Shop the Sweet Bundle
  • Treat Yourself (or Someone Else)
  • Send a Chocolate Kiss

Example: GIGANTIC

Gigantic!’s World Chocolate Day email hits all the right notes with a fun, flavorful, and valuable message.

The copy keeps things light and cheeky (“not to brag, but…”) while still educating the reader on what makes their product different.

This is a strong July email marketing example of how to balance transparency with brand personality and a reminder that chocolate emails can be both sweet and smart.

Design-wise, the generous white space keeps the layout clean and easy to read, while the pink frame adds a playful touch that complements the product’s color palette nicely.

Subject line: true or false: it’s world chocolate day 🍫

gigantic! world chocolate day email

9. National Give Something Away Day

Celebrated every July 15, National Give Something Away Day is the perfect opportunity for brands to turn goodwill into action.

You can plan donations, giveaways, or partnerships that support people in need to celebrate with your audience and highlight your brand’s values.

Email campaign: Focus on purpose over profit. This day is about sharing, supporting, and reminding your audience that every little bit counts.

  • Partner for impact: Collaborate with nonprofits to donate essential items, such as children’s toys, hygiene kits, or food supplies.
  • Give back: Encourage customers to give back. You can offer a free gift with every purchase and invite them to donate it or match donations they make.
  • Share the story: Spotlight the people or communities your brand is helping. Share genuine stories and demonstrate the impact of giving.
  • Host a giveaway: Run a giveaway campaign that rewards both the winner and a community initiative of your choice.

When to send: Start the conversation a few days before July 15 to raise awareness. Follow up on the day with a clear call-to-action (CTA) or an update on progress.

Subject lines:

  • 💛 Let’s Give Back, Together
  • A Day for Good Deeds and Big Hearts
  • Help Us Spread Some Joy This July 15

Email copy: Show your audience how they’re part of something bigger. If there’s a donation goal or match happening, be clear about how it works.

Visuals: Use human-centered imagery, warm tones, and clean layouts. Highlight your nonprofit partners or show the impact of giving.

CTAs:

  • Give Back With Us
  • Join the Movement
  • Make a Difference Today

Example: Camper

Camper’s July email marketing campaign shows how to align your message with National Give Something Away Day through purpose-driven action.

While the campaign focuses on their Take Back program, it naturally fits the theme of giving by encouraging customers to donate their used Camper shoes.

The copy is clean and direct, emphasizing the idea that Camper shoes don’t get old, they get second chances. The impact is measurable (over 37,000 pairs recovered), and the incentive ($30 credit) makes participation easy and rewarding.

Subject line: Trade in your shoes with Take Back

Camper National Give Something Away Day campaign

10. Self-Care Day

Between the sun, sales, and the scroll fatigue, your audience probably needs a breather.

That’s where Self-Care Day on July 24 comes in with a gentle reminder to slow down, check in, and put themselves first, even for just a moment.

Email campaign: Offer value without pressure and position your brand as part of someone’s rest, not their to-do list.

  • Mini self-care routine: Share a 3-step ritual using your products (morning, night, 5-minute reset, etc.).
  • Zero-click newsletter: Skip the hard pitch and send a valuable email that shares tips, meditations, or mood-boosting ideas.
  • Community involvement: Invite your audience to share how they unwind and spotlight a few responses in follow-ups.

When to send: Plan your main email for July 24, but consider building a short sequence to maintain high engagement. For instance, you can set up two emails: one a few days before to introduce the idea of Self-Care Day and offer tips or a product teaser, and another on the day itself with your core message.

Subject lines:

  • Self-Care All Day (Gaiam)
  • A Reminder to Breathe And Be Kind to Yourself
  • It’s Okay to Do Nothing Today

Email copy: Skip urgency and use soothing language to keep things stress-free. Acknowledge how busy life is and offer simple ways to unplug.

Visuals: Neutral tones, nature-inspired images, soft textures, or illustrations are well-suited for this style. Also, opt for clean layouts, white space, and minimal text.

CTAs:

  • Start Your Ritual
  • See Our Calm Edit
  • Breathe In, Shop Later

Example: KonMari

This July email marketing campaign from KonMari shows how to do Self-Care Day right. It starts with an image of Marie Kondo and a message about the importance of taking care of yourself.

Instead of pushing hard sales, it shares her routine and invites readers to explore it. The offer (25% off self-care products) is there, but it’s subtle and well-placed.

Additionally, the waitlist for the KonMari Club provides extra value with complimentary self-reflection prompts.

Subject line: Marie’s Self-Care Rituals

konmari self-care day campaign

July Email Marketing Do’s and Don’ts

Now, let’s see how to keep your campaigns sharp and seasonal with these quick do’s and don’ts.

Do’s

  • Tie campaigns to real summer behavior (travel, pool days, weekend getaways).
  • Use urgency smartly for limited-time promos and flash sales.
  • Keep visuals inclusive and diverse for a broader connection.
  • Offer lightweight content, such as checklists, mini-guides, or routines.
  • Space out your sends to avoid inbox overload.
  • Celebrate niche holidays, such as Self-Care Day or World Chocolate Day, to boost engagement.
  • Clean your list and test links before sending your emails to ensure accuracy. Summer is no time for broken buttons.

Don’ts

  • Don’t rely on tired summer phrases like “beat the heat” or “fun in the sun.”
  • Don’t push discounts without adding value (tips, stories, or moments).
  • Don’t use loud, spammy subject lines (🚨ALL CAPS + EMOJIS🚨)
  • Don’t assume everyone’s on vacation.
  • Don’t forget mobile optimization. Your audience is out and about.

Lastly, don’t ignore deliverability best practices during a competitive inbox season.

Templates for July Email Marketing Campaigns

All set with your July plans? Great! Now let’s get those emails looking as good as your campaign ideas.

From Plastic Free July to unexpected Black Friday in July sales, we’ve created a collection of ready-to-edit email templates to help you move quickly without sounding generic.

Want to start from something solid? Sign up for a Moosend account, select a layout you love, and customize it to your heart’s content.

Try them for free

Mid-summer promotions

This eye-catching template is ideal for Mid-Summer Sales, thanks to its playful design, beach-ready visuals, and clear product layout.

The bold header and bright CTA buttons guide the reader to action, making it perfect for seasonal clearances, promotions, or last-minute vacation deals.

moosend july email marketing template

You can also customize it for:

  • 4th of July Sales (with red, white, and blue colors)
  • Christmas in July (add playful festive touches)
  • Travel Essentials Campaigns (highlight bundles or gear)
  • Back-to-School Prep (late July promotions for early planners)

Black Friday in July email marketing template

This high-impact template is a perfect match for Black Friday in July campaigns.

With its vibrant color scheme, oversized typography, and product-first layout, it creates a sense of urgency and excitement from the outset.

You can use any Black Friday newsletter template for your July sales. Just add a splash of color and you’re ready to go.

moosend black friday in july email newsletter template

Further reading: Take a look at our Black Friday email marketing strategy guide for more tips.

Summer destinations newsletter template

This travel-themed template is ideal for summer travel promos, getaways, or “book now, save later” offers.

It highlights destinations with brief descriptions, making it ideal for tour agencies, airlines, or hospitality brands seeking to increase bookings or promote exclusive travel deals.

moosend newsletter template for travel and hospitality

Set Your July Email Marketing Strategy in Motion

And just like that, your July email strategy is ready to go.

With timely campaigns, actionable ideas, and easy-to-use templates in your toolkit, you’re set to boost engagement, drive sales, and stay connected with your audience all month long.

Whether you’re running a summer sale or highlighting a cause, keep your emails focused, relevant, and true to your brand.

And if you want a trustworthy email platform to help you set everything up, sign up for a free Moosend account and let’s get down to business.

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