8 Litmus Alternatives Compared [2025]

Litmus has been a popular tool for previewing emails and analyzing performance, but it’s not the only option out there.

Whether you’re looking for a more budget-friendly solution, advanced analytics, or features that better match your workflow, exploring Litmus alternatives can help you get more value from your email efforts.

In this guide, we’ll walk you through the top tools worth considering so you can find the one that best fits your team’s needs.

Disclaimer: The information below is accurate as of September 2025.

Why You Should Consider a Litmus Competitor

There are various reasons leading users to switch from Litmus or start considering other alternative tools.

• High pricing: Litmus has a steep starting price, making it less ideal for smaller businesses or those with limited budgets.
• No email sending: Litmus only lets you build and test emails, not deliver them to subscribers. For that, you need a dedicated ESP, which means extra costs.
• Limited integration options: While Litmus integrates seamlessly with several ESPs, it lacks integration with other popular apps and services.
• Workflow inefficiencies: Litmus can feel clunky in modern workflows, requiring additional tools and slowing teams down. Some users prefer tools with stronger automation and a more intuitive interface.
• Paywall for essential features: Certain features, such as advanced analytics or spam testing, may only be available on higher-tier plans, which limits the value for smaller teams.
• Steep learning curve for beginners: New users often find Litmus overwhelming compared to more modern, user-friendly tools.

These are some of the main reasons why so many marketers turn to Litmus competitors. Alternatives not only cover the essentials of testing and analytics but also deliver better pricing, smoother integrations, and features tailored to your email marketing goals.

In the next section, we’ll see some of the best Litmus alternative tools to help you choose the right solution for your team.

Top Litmus Alternatives: Comparison Table

Here’s a brief comparison table with the top Litmus alternative solutions.

1. Moosend

Pricing: Starts at $9/month, 30-day free trial (Sign up here)

Moosend is a great Litmus alternative if you’re looking for a powerful email marketing solution to create, test, and send emails. While Litmus comes with a steep price tag, Moosend keeps things affordable with plans starting at just $9/month. This makes the tool a great fit for small businesses, startups, and agencies managing multiple clients.

Another key benefit of Moosend is the minimal learning curve. The platform’s clean interface and intuitive drag-and-drop editor mean you don’t need to be a technical expert to design, test, and send professional campaigns. It’s built to get you up and running quickly, without the steep onboarding process that often comes with enterprise-level tools.

On top of affordability and ease of use, Moosend offers advanced email marketing automation. From abandoned cart sequences to personalized product recommendations, you can build complex workflows in just a few clicks. There is an extensive library of pre-built recipes and a range of triggers to set up both simple and complex workflows.

Other notable features that marketers will appreciate include the AI Writer (which generates or proofreads your email content) and the built-in A/B testing. These features can enhance your email marketing efforts and help you optimize your strategy.

Moosend Features

• Unlimited email sends
• Effortless email design with drag-and-drop editor
• Advanced marketing automation that’s easy to implement
• Signup forms and landing pages
• Responsive customer support team
• Spam and design testing

Pros

• Email sending and spam testing features in one platform
• Intuitive, beginner-friendly interface
• Affordable pricing

Cons

• No advanced email client/device previews
• Not as many personalization options as Litmus

Pricing

Moosend offers a 30-day free trial, letting you access all core features and deliver unlimited emails. Paid plans start at $9/month for 500 contacts and unlimited email campaigns.

2. Email on Acid

Pricing: Starts at $99/month, 7-day free trial

Email on Acid is a direct Litmus competitor that lets you create emails within the platform and conduct pre-send tests. Its pricing starts lower than Litmus, making it an ideal solution for teams and agencies seeking a budget-friendly option to meet their needs.

The platform’s main strength is its email previews across 100+ clients and devices, ensuring your campaigns look consistent everywhere. Beyond design rendering, Email on Acid also provides spam filter testing, helping you identify deliverability risks before sending.

Another useful feature is its Campaign Precheck tool, which automatically runs through a checklist covering accessibility, links, images, and inbox display. This makes it easier to catch errors early and maintain high-quality campaigns without slowing down your workflow.

Finally, Email on Acid makes collaboration easier. You can leave comments, edit, and review directly within the app, thus making the testing process faster and more efficient.

Email on Acid Features

• Visual interface with graphs and charts
• Pre-deployment checklist with Campaign Precheck
• Image validation tool for image optimization
• Collaboration features for team feedback and approvals
• Integration with popular ESPs

Pros

• Content checklist for your email
• Deep insights and analytics (recipient activity heatmapping, engagement thresholds, geolocation, bot engagement data)

Cons

• It requires your credit card to try the platform
• Screenshots of certain email clients take too long to load

Pricing

Email on Acid has a 7-day free trial with unlimited access to the fully automated pre-deployment checklist, including 5 email preview tests. Premium pricing starts at $99/month and offers unlimited email previews and email projects.

3. Brevo

Pricing: Starts at $9/month, free plan

Brevo offers a much broader toolkit than Litmus, enabling small and mid-sized businesses to manage every stage of customer communication. Specifically, the platform lets you design and send email campaigns, run SMS and WhatsApp campaigns, and manage customer relationships directly through the built-in CRM.

Unlike Litmus, which focuses heavily on previews and design validation, Brevo can help you automate manual tasks and keep your customers engaged when it matters most. Through the visual workflow editor, you can build sophisticated automation journeys by selecting from various triggers and actions. What’s also great is how easy all this is, no matter your level of experience with email marketing tools.

To optimize campaign performance, you get A/B testing that allows you to experiment with subject lines, content, and send times. Along with the robust segmentation options, you can be “confident” that your campaigns reach the right audience at the right time.

Finally, with Brevo’s transactional API, you can reliably deliver transactional emails such as welcome campaigns, password resets, and order confirmations.

Brevo Features

• Easy-to-use email builder
• Marketing automation workflows
• SMS marketing
• Transactional emails
• Built-in CRM to manage contacts and deals

Pros

• Wide feature set covering more than just email marketing
• Scalable for both small businesses and growing teams

Cons

• Reporting can feel limited compared to dedicated testing tools
• The interface can be overwhelming due to the extensive functionality

Further reading: For more insights on Brevo, check our detailed Brevo review.

Pricing

This Litmus alternative has a free plan that lets you deliver 300 emails per day and store up to 100,000 contacts. Paid pricing plans start at $9/month. To remove the Brevo branding from your campaigns, you need to pay an extra $12/month.

4. Constant Contact

Pricing: Starts at $12/month, 14-day free trial

Constant Contact is another Litmus alternative suitable for small businesses. The platform’s drag-and-drop email builder makes designing campaigns straightforward, even if you’re a beginner. You can quickly add images, buttons, and personalization without needing technical expertise. On top of that, you can preview how your emails will look across devices and inboxes before sending.

Constant Contact’s Inbox Preview feature lets you check how your message appears on different clients like Gmail, Outlook, and Apple Mail, as well as across desktop and mobile. This helps you catch formatting issues before launch, reducing the risk of broken layouts or inconsistent rendering. While not as extensive as Litmus’s full suite of previews, it’s still a valuable tool for smaller teams who need quick validation without a huge investment.

Constant Contact also offers a variety of built-in features like list management, surveys, event promotion, and reporting. Lastly, you can benefit from its AI functionality, assisting in generating email copy, creating automations, and turning your emails into social posts.

Constant Contact Features

• Drag-and-drop email editor with templates
• Inbox Preview for testing emails across popular clients and devices
• Engagement reporting (with heat maps)
• Social media marketing
• 300+ integrations with third-party apps

Pros

• Easy-to-use platform ideal for beginners
• Inbox Preview feature helps ensure emails render correctly
• Additional marketing features like surveys and event promotion

Cons

• Advanced automation is available on more expensive plans
• Several email templates look outdated

Further reading: For more pros and cons, take a look at our Constant Contact review.

Pricing

This Litmus competitor has a 14-day trial available (60 days for the U.S. and Canada). After that, paid plans start at $12/month. Inbox Preview is a paid add-on ($10/month) offering 25 previews per month.

5. Mailtrap

Pricing: Starts at $17/month, free plan

Mailtrap is a versatile email delivery platform that can deliver both your marketing and transactional emails, as well as test and debug them. With the Email Sandbox plan, you can preview and inspect emails in a safe staging environment before sending them to real subscribers.

This is particularly valuable for developers and QA teams, as it allows you to check HTML/CSS rendering, spam scores, and more without risking your brand reputation. You can even share test emails with teammates for feedback, making it easier to collaborate and polish campaigns before launch.

Unlike Litmus, Mailtrap is more technical. You can test emails against spam filters, validate headers, and troubleshoot deliverability issues directly within the platform. So, if you want more than just design previews, this alternative tool can ensure your campaigns perform well from both a technical and a marketing perspective.

At the same time, thanks to its Email Sending plan, you can also manage transactional and marketing emails in one platform. You will need to purchase two separate plans, but the total cost will still be lower than Litmus.

Mailtrap Features

• Safe staging environment for testing emails
• HTML email validation tool
• Spam score checking and header analysis
• API and SMTP support for developers
• Team collaboration with shared inboxes and feedback tools

Pros

• Strong testing tools tailored for developers and QA teams
• Spam and deliverability checks

Cons

• Interface leans towards the technical side (may feel complex for beginners)
• Doesn’t provide as many visual client/device previews as Litmus

Pricing

Mailtrap’s Email Sandbox has a free plan that lets you test 50 emails per month. Paid plans start at $17/month for 500 email tests per month.

6. MailerLite

Pricing: Starts at $10/month, free plan

MailerLite is among the best email marketing platforms in the market and an affordable Litmus alternative for teams that want to combine simplicity with solid functionality. One of the platform’s main strengths is its minimal learning curve. You can design professional campaigns quickly using the intuitive drag-and-drop editor, preview them on desktop and mobile, and ensure they’re optimized before sending.

The platform is also equipped with great automation and personalization features. You can set up subscriber journeys, implement segmentation rules, and trigger campaigns based on user actions (e.g., completing a form or purchasing a product). You also get detailed performance reports, allowing you to refine your strategy over time.

Compared to Litmus, MailerLite offers customizable signup forms and a landing page builder. The latter includes AI functionality, so you can have it create landing pages for you by simply entering a prompt. With MailerLite, you can also sell digital products (e.g., eBooks) and offer paid subscriptions.

MailerLite Features

• Intuitive email designer
• Library of email marketing templates
• Robust automation options
• Build websites and create blogs
• Sell digital products and subscriptions

Pros

• Affordable pricing
• Responsive customer support

Cons

• Fewer third-party integrations compared to other alternatives

Pricing

This Litmus competitor has a generous free plan offering 12,000 monthly emails for 1,000 subscribers. Paid plans start at $10/month, including unlimited emails and templates, and multivariate testing.

7. EmailPreviewServices

Pricing: Starts at $25/month, 7-day trial

EmailPreviewServices is a budget-friendly Litmus alternative for teams that specifically need email rendering previews without the added cost. Unlike all-in-one platforms, this tool focuses almost entirely on previews, making it a solid option for designers, developers, and small businesses who want to confirm their emails display correctly before sending.

You can upload your HTML and instantly see how it renders in Outlook, Gmail, Apple Mail, and mobile clients. This eliminates guesswork and reduces the risk of broken designs reaching your audience. The tool also offers inbox placement insights and spam testing, helping you track and fix possible deliverability issues.

For developers, the white-label API helps preview email templates from any programming language.

Overall, EmailPreviewServices is a cost-effective Litmus alternative that delivers high-quality previews at a fraction of the cost. While it’s not an all-in-one marketing solution, the tool is an excellent choice for testing on demand.

EmailPreviewServices Features

• Unlimited email previews
• Drag-and-drop email editor
• Spam & inbox testing
• Email design testing
• Real-time analytics

Pros

• Significantly lower starting price than Litmus
• Simple and easy to use without extra features to navigate

Cons

• Limited collaboration tools (compared to Litmus or Email on Acid)
• Lacks automation features

Pricing

The tool has a 7-day free trial that lets you explore its features. Paid plans start at $25/month for unlimited email previews and 5 email spam/inbox tests per month.

8. Mailchimp

Pricing: Starts at $20/month, free plan

Mailchimp is one of the most recognized email marketing platforms in the market. It has a user-friendly email builder with templates and various options to personalize your campaigns.

When it comes to testing, its Inbox Preview feature lets you see how emails render in popular clients and devices (though the range is smaller than Litmus). Additionally, the platform includes a Link Checker to scan for broken or missing links. There is also an A/B testing suite that allows you to experiment with subject lines, sender names, and content variations. These tools give marketers a way to optimize campaigns without relying on an expensive standalone testing platform.

With Mailchimp’s Content Optimizer, you can evaluate email campaigns against best practices, while you also get reports for content performance to identify successful content.

Beyond these, Mailchimp includes list management, pre-made automation workflows, eCommerce integrations, and detailed analytics.

Mailchimp Features

• Inbox Preview for checking rendering on major clients and devices
• Link Checker to catch broken or missing links
• A/B testing for subject lines, content, and sender details
• Advanced segmentation and automation workflows
• Integrations with eCommerce and CRM platforms

Pros

• Strong automation options
• Inbox Preview and link validation improve campaign quality

Cons

• Limited number of Inbox previews (25/month with paid plan)
• Spam testing is more basic than other competitors

Pricing

Mailchimp has a limited free plan for 500 contacts and up to 1,000 emails per month. Premium pricing starts at $20/month, including marketing automation, A/B testing, and Generative AI.

How We Selected The Tools

All of the tools in this list have been tested by our team to provide an unbiased description of its features and capabilities.

We spent hours setting up new accounts and trying each software to provide an accurate experience and show users exactly what they will come across when they sign up. Find more information about our software selection methodology on how we choose tools to feature on the Moosend Blog.

Additional Resources

If you’re looking for guides and software recommendations, check out the following posts:

• Top enterprise email marketing software
• Brevo alternatives
• Best email testing tools
• Top email verification tools

Selecting the Best Litmus Alternative

The best Litmus alternative for your team will depend on what you value most. Some marketers prioritize affordability and ease of use, while others need advanced previews, automation, or technical testing features. By weighing your goals, budget, and workflow, you can decide whether a lightweight solution or a full-scale marketing platform is the right fit.

Ultimately, the goal is the same. To ensure your emails look great, land in the inbox, and perform well. Start by exploring different options through free trials or demos to see which platform aligns with your needs and helps you optimize your campaigns with confidence.

Frequently Asked Questions

Here are some common questions and their answers.

1. What is Litmus?

Litmus is an email testing and analytics tool that helps marketers preview their campaigns across various clients and devices, identify design or deliverability issues, and measure performance with analytics.

2. Why look for Litmus alternatives?

Many teams search for Litmus alternatives due to its high pricing, limited automation features, or because they need a more comprehensive solution that combines testing with marketing, CRM, or deliverability tools.

3. Which Litmus alternative is best for developers?

Mailtrap is ideal for developers, as it provides a secure staging environment for testing emails, spam scoring, and technical validation without sending test emails to real users.