Smart email marketers of today know that avoiding the use of certain spam words can prevent their emails from being routed to the spam folder. Imagine spending hours crafting the perfect email marketing campaign, only to be blocked by spam filters and your email campaign ne . . .

Jonathan is a marketing specialist in the real estate industry and has been recently assigned to improve the company’s email marketing strategy. He sends the first campaigns but has trouble interpreting the campaign performance based on the data. What can he do? Even . . .

Successful marketing builds up hype and anticipation before an actual launch or announcement, and that’s exactly what teaser email campaigns are for. Read on to learn about: the best strategy and tips for successful teaser email marketing campaigns insightful email examples . . .

One of the key parts of a successful email campaign is the subject line. It’s the first element that appears in your subscribers’ mailboxes and increases open rates. Let’s see some impressive stats: 64% of email recipients decide whether to open an email based on the subjec . . .

SendPulse is an email marketing service that has allowed businesses to power up their email marketing strategy. However, while this tool has helped marketers during their journey, not every user seems satisfied with its functionality, features, and pricing. To give you a ha . . .

Creating an effective Valentine’s Day email marketing strategy will help you leverage the increased holiday sales the easy way. As statistics show, Valentine’s email campaigns are not only popular among consumers but also have high open rates, with flower products reaching . . .

If you are thinking of creating a Valentine’s email marketing strategy for your business, don’t forget to check some of the essential Valentine’s statistics beforehand to ensure you are on the right track. As one of the most important sales holidays of the year, learning mo . . .

A new website announcement email is an essential part of your overall website launch strategy and it shouldn’t be neglected. With social media, you can reach a bunch of people, but delivering your message right into people’s inboxes with email marketing gives you the best R . . .