The 9 Best AWeber Alternatives For 2023

The 9 Best AWeber Alternatives For 2023

Published By Alexandra Marinaki
September 14, 2023

Are you looking for AWeber alternatives to maximize the email ROI of your business? Below, we’ve listed the best tools and why to choose them.

The return on investment for email marketing is $42 for every $1, according to recent email marketing statistics. Companies are aware of the vast impact email marketing can have on their digital marketing efforts. And because of this value potential, finding the right software to fit your email hosting needs is more important than ever.

With over 100,000 small business clients worldwide and over 20 years in the business, AWeber is a popular email marketing tool. But while it’s popular, it might not be the exact right tool for you. The good news is that there are many email marketing software available.

Read on to find free and paid AWeber alternatives to send beautiful marketing campaigns, segment your email lists, and run A/B tests (among other features!).

email marketing software alternatives
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How We Selected The Following Tools

All of the tools in this list have been tested by our team to provide an unbiased description of their features and capabilities.

We spent hours setting up new accounts and trying each software to provide an accurate experience and show users exactly what they will come across when they sign up. Find more information about our software selection methodology on how we choose tools to feature on the Moosend Blog.

Why Are People Looking For AWeber Alternatives?

AWeber is a solid contender to other tools because it offers many features at a reasonable price, going well beyond your standard email marketing platform.

However, there are a few reasons why AWeber might not be the best tool for your business. One is the price. While AWeber has a free plan, it only lets you have up to 500 subscribers, and some features, like split testing, are not available. And its Lite plan, which starts at $15/month for up to 500 subscribers, is on the higher end of the spectrum compared to other alternatives.

The other drawback is the function to import subscribers, which at times can cause friction. As AWeber is a permission-based service, subscribers will need to agree to receive information from you to join a list.

For instance, if a subscriber signed up over a year ago, or you have not emailed them in a while, then it becomes less likely a subscriber would remember you. AWeber recommends not importing subscribers if you haven’t emailed them within the last six months. This might be an issue for some businesses.

Alternatives To AWeber: Comparison Table

Before we dive more into each alternative, here is a brief comparison. Click on our descriptive table of AWeber alternatives to find out:

9 Best Alternatives To AWeber To Check Out Right Away

1. AWeber Vs Moosend

aweber alternatives

Pricing: Paid plans start at $9/month, 30-day free trial (Sign up here)

Best for: eCommerce, SaaS, publishers, bloggers, agencies

Unique feature: Advanced audience segmentation

Moosend offers affordable email marketing that supports the growth of your business without depleting your marketing budget. You get unlimited customer segmentation across all versions, even as a free user. If you’re an online store or agency, you’ll enjoy the easy list management and sales funnel-based targeting features.

With the use of Moosend’s segmentation functionality, you’ll be able to increase your open and CTR quickly. Using their automation builder, you can easily program repetitive tasks to save time and increase lead generation. The best part? The automation builder is available at every pricing point, making it a more affordable option than AWeber.

Whether you’re a newbie to the world of email marketing or you’ve sent thousands of newsletters, Moosend can help your business. It features an easy-to-use drag-and-drop email editor so you can create professional newsletters that look good on any device, even if you have zero HTML knowledge. The analytics tool allows you to create comprehensive reports so you can save time while making informed decisions.

To sum up, Moosend is an affordable, advanced choice for beginners and top marketers, with email newsletter templates for every need, top segmentation options, and top-notch customer service. It also enables you to create landing pages, starting with an easy-to-use landing page builder and templates.



Moosend pricing starts at $9/month, giving you access to all features. You can sign up for a free account to try out its capabilities like sending unlimited emails, creating forms and automation workflows. No credit card is required.

BEST FEATUREBuilt-in Canva integrationSophisticated automation options
BEST FOR INDUSTRYMarketing and advertisingeCommerce businesses, agencies, publishers, and start-ups
CONSNot a fully-fledged SMTP platformNot as many integrations
PRICEStarts at $15/monthStarts at $9/month
FREE PLANYes (500 subscribers but limited features)Yes (Sign up here)
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsKnowledge base, webinars, video tutorials & support through all communication channels (email/live chat/phone)

Try Moosend

2. AWeber Vs HubSpot

Hubspot homepage

Pricing: Paid plans start at $20/month, free plan

Best for: Small and medium-sized businesses in any industry

Unique feature: Features beyond email marketing, like their free CRM

HubSpot is an all-in-one CRM platform with marketing, sales, and service capabilities. With features such as email marketing, landing pages, marketing automation, live chat, and forms builder, HubSpot goes well beyond regular email marketing software.

The real strength of HubSpot’s marketing email tool is that it comes natively built on a CRM platform that helps marketers create connections and tailor their content to their audience’s needs.

With HubSpot’s email marketing feature, you can quickly develop professional-looking email marketing campaigns that look great on all devices, including mobile. Their intuitive drag and drop editor lets you customize your layout, add calls-to-action and images, and modify your content and colors to match your brand.


  • Dozens of pre-designed and customizable templates
  • Email campaigns with A/B tests and time zone based sending
  • In-app quality assurance tools
  • Free access to signup forms and pop-ups as well as a landing page builder
  • Analytics dashboard made to help you optimize your campaigns
  • Various integrations, including WooCommerce, WordPress, Shopify, etc.
  • Sales and customer support offices around the world and in multiple languages


You can start with a free plan covering a span of marketing tools, such as email marketing, CRM, list segmentation, reporting dashboard, email reply tracking, and more.

The free tier limits you on the number of emails sent, not per contact, and lets you send 2,000 emails per calendar month. For additional features, like removing the HubSpot branding, you’ll need to upgrade to the Starter plan. Finally, paid plans start at $20 monthly.

BEST FEATUREBuilt-in Canva integrationFully-fledged powerful marketing platform
BEST FOR INDUSTRYMarketing and advertisingSmall and medium-sized businesses in any industry
CONSNot a fully-fledged SMTP platformHigher starting price
PRICEStarts at $15/monthStarts at $50/month
FREE PLANYes (500 subscribers but limited features)Yes
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsPhone, email, ticketing, extensive knowledge base, academy courses

Check Hubspot

3. AWeber Vs Mailchimp

Aweber alternative Mailchimp

Pricing: Limited free plan, paid plans start at $20/month

Best for: Businesses that are just starting

Unique feature: A robust platform that’s easy to use

Mailchimp needs no introduction. Founded in 2001, while it may not be the first, it’s arguably the best-known email marketing platform. Mailchimp is a good starting point for beginners because it has a very easy-to-use interface, and its free plans cover most basic needs.

One of Mailchimp’s best features is its analytics dashboard, which combines simplicity with powerful reporting. Mailchimp, like similar tools, lets you manage your subscribers, generate custom reports, view delivery success rates, optimize for open and click rates, and track emails. It also comes with pre-designed templates that you can tweak to fit your brand.


  • Marketing CRM and social media integrations
  • Pre-built automations and send time optimization
  • Thorough reporting and analytics to track your success
  • Cross-device email testing
  • A/B testing feature for email optimization
  • Mobile app


Mailchimp’s free plan has all the multichannel tools you need to start, like an email builder, forms, and landing pages. The free plan includes up to 500 contacts, with 2,500 sends per month and a daily limit of 500.

More significant databases and businesses that require special features, like customized branding and 24/7 support, will need to move to the Standard plan, which starts at $20/month for up to 500 contacts.

BEST FEATUREBuilt-in Canva integrationReady-to-use campaign templates
BEST FOR INDUSTRYMarketing and advertisingAgencies, eCommerce
CONSNot a fully-fledged SMTP platformNot affiliate marketing friendly
PRICEStarts at $15/monthPaid plans start at $20/month
FREE PLANYes (500 subscribers but limited features)Yes
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsGuides and tutorials for the free plan, email and chat support for paid plans, phone and email support for premium plans

Read our Mailchimp Analysis

4. AWeber Vs Constant Contact

Constant Contact homepage

Pricing: Paid plans start at $12/month, 60-day trial

Best for: For small businesses in any industry

Unique feature: A scan-to-join QR code to add to printed materials

Constant Contact is a popular email marketing tool that, like other options, also comes with tools to set up an online store, create a website, and use social media to bring new leads to your site. One of their best features is the ability to promote your event, collect registrations 24/7, sell items, and easily track details.

Constant Contact is a bit limited when it comes to email marketing automation, though. The visual builder applies to their drag-and-drop email builder and the autoresponder sequence. However, there’s no visual workflow builder, so it can be a little challenging for some. Finally, it doesn’t offer a free plan, just a free trial round.


  • Categorization via tags
  • Segmentation of contacts by targeted lists
  • Integrates with Outlook and other industry-leading CMSs
  • Custom fields to store as much contact info as you want
  • Automatic email list cleaning to remove duplicate contacts


While Constant Contact doesn’t have a free plan, it offers a free trial for 60 days with access to all features.

The premium tier’s price is based on the number of contacts you’ve got. The Lite premium plan starts at $12/month, with the monthly email sends being 10x your contact allowance. With higher tier plans, you’ll have access to more advanced features.

AweberConstant Contact
BEST FEATUREBuilt-in Canva integrationA scan-to-join QR code to add to printed materials
BEST FOR INDUSTRYMarketing and advertisingFor small businesses in any industry
CONSNot a fully-fledged SMTP platformLimited when it comes to automation
PRICEStarts at $15/monthStarts at $12/month
FREE PLANYes (500 subscribers but limited features)Yes
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsPhone and chat support, tutorials, webinars, and a knowledge base

Read our Constant Contact Analysis

5. AWeber Vs Mailjet

AWeber alternative Mailjet

Pricing: Paid plans start at $15/month, free plan

Best for: Marketing and advertising

Unique feature: Free SMTP Server

Mailjet is one of the best email marketing tools if you are on a budget but don’t want to give up on some premium features. For example, it generates comprehensive email statistics, so you can see precisely how your outbound marketing emails perform.

It comes with a dedicated space for your team, which lets you invite team members and give them specific roles and permissions to control what they can access. As with other alternatives, Mailjet offers a large number of templates. The Mailjet service also has a free SMTP server to help you send unlimited marketing emails via an SMTP relay.

Like Constant Contact, Mailjet also has some limitations regarding automation. For example, you can’t set up automated workflows to send follow-up emails based on whether a person opened your email or not.


  • Intuitive drag-and-drop email builder
  • Email template gallery and personalization
  • Subscription forms to build your audience and grow your contacts lists
  • Team collaboration with comments and approvals
  • Data about your customers and create targeted segments
  • Basic automated workflows


The free plan has a limitation of 6,000 emails per month and 200 emails per day but comes with many features.

The basic pro plan starts at $15/month and comes with all free plan features, plus online customer support, segmentation, and removing the Mailjet logo, among other features.

BEST FEATUREBuilt-in Canva integrationFree SMTP Server
BEST FOR INDUSTRYMarketing and advertisingMarketing and advertising
CONSNot a fully-fledged SMTP platformLimited automation
PRICEStarts at $15/monthPaid plans start at $15/month
FREE PLANYes (500 subscribers but limited features)Yes (limit of 6,000 emails per month)
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsLive support, knowledge base, help center

Check Mailjet

6. AWeber Vs Campaign Monitor

Campaign Monitor homepage

Pricing: Paid plans start at $9/month

Best for: Agencies and large enterprises

Unique feature: Great reporting

Campaign Monitor is a respected email software tool. One of its most vital selling points is its templates. There are around 80 Campaign Monitor templates available, and they are all beautiful.

Campaign Monitor also has top data segmentation features. It also lets you create customer journeys, so your customers receive your emails after performing a specific action. However, it can be pretty pricey for businesses with medium to large subscriber lists.


  • Email templates or custom-made campaigns
  • Customer data to build hyper-targeted segments
  • Personalized customer journeys
  • Full analytics suite with actionable insights
  • Integrations to connect your e-commerce platform, CRM, or website
  • Trigger automatic emails based on interactions from the audience


Campaign Monitor doesn’t have a free version, but it gives you a free trial of the application with access to many of the features in the paid version.

The fee depends entirely on the size of your subscriber database. The basic option is only $9/month and comes ​​with all core email marketing features. This, however, is limited to a small list of 500 subscribers. For more extensive lists, Campaign Monitor can be pricey.

AweberCampaign Monitor
BEST FEATUREBuilt-in Canva integrationInput your website URL to import your brand colors and logo automatically
BEST FOR INDUSTRYMarketing and advertisingAgencies and large enterprises
CONSNot a fully-fledged SMTP platformCan be pricey
PRICEStarts at $15/monthStarts at $9/month
FREE PLANYes (500 subscribers but limited features)Trial version
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsTraining videos, interactive webinars, and a live chat. No phone support

Check Campaign Monitor

7. AWeber Vs GetResponse

GetResponse website

Pricing: Paid plans start at $19/month, free plan

Best for: Marketing and advertising

Unique feature: Responsive email design for all devices

GetResponse is another excellent alternative for AWeber with all the email marketing and automation features businesses need to streamline their campaigns, like drip or retargeting. Overall, it’s an affordable solution, offering a free plan for companies with a short email list. And it is not only limited to emails but serves several aspects of your inbound marketing strategy.

Apart from the opportunity to create beautiful and responsive emails in simple steps, you can also A/B test your content and manage your lead generation. It also offers advanced segmentation features to send highly personalized campaigns.


  • Mobile-responsive email design
  • Email builder and landing page features
  • ROI and SEO analytics
  • Lead scoring and nurturing tools
  • Email deliverability management
  • Paid ads creator for Google, Facebook, and other social media


If you have a list of up to 500 contacts, you can sign up for a free plan and access some basic but decent features to leverage your marketing efforts. Then, standard plans with premium features start at $15.10, including tools for email marketing, lead generation, and sales.

You can also request a custom plan to access extensive support and monitor your business growth in one place.

BEST FEATUREBuilt-in Canva integrationEmail and website builders
BEST FOR INDUSTRYMarketing and advertisingMarketing and advertising, Mid-large companies
CONSNot a fully-fledged SMTP platformAutomation for higher-tiered plans
PRICEStarts at $15/monthStarts at $19/month
FREE PLANYes (500 subscribers but limited features)Yes (500 subscribers but limited features)
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsHelp center, live chat, email support in 8 languages, blog, and resources

Check GetResponse

8. AWeber Vs MailerLite

AWeber alternative MailerLite

Pricing: Paid plans start at $10/month, free plan

Best for: Bloggers, agencies, SMBs

Unique feature: Email open rate for different locations

MailerLite is a handy email marketing solution, especially for small businesses. Its intuitive, user-friendly interface lets professionals from all backgrounds streamline their email marketing process with exceptional 24/7 customer support.

Moreover, it has a free plan for businesses looking for opportunities to grow but not compromise on quality. But, to access more advanced features, you should upgrade to a paid plan.


  • Drag-n-drop editor and pre-made templates
  • A/B split testing for higher performance
  • Promotion pop-ups to draw users’ attention
  • Email surveys and click maps
  • RSS emails to nurture your audience and save time
  • Native and API integrations for elevated marketing


As aforementioned, with MailerLite, you can get a free plan for up to 1000 subscribers and 12000 emails per month. However, with this option, you don’t get access to live support and custom-made email templates.

Then, the rest of the plans start at $10. As you move higher, you “unlock” more sophisticated features. You can also purchase three add-ons: SitesPro at $10, Dedicated IPs at $50, and MailerPro at $100.

BEST FEATUREBuilt-in Canva integrationMulti-user account
BEST FOR INDUSTRYMarketing and advertisingSMBs, Freelancers
CONSNot a fully-fledged SMTP platformNo spam/design testing
PRICEStarts at $15/monthStarts at $10
FREE PLANYes (500 subscribers but limited features)Yes (1000 subscribers but limited features)
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsKnowledge base, guides, video tutorials, email, and live support

Read our Mailerlite Analysis

9. AWeber Vs Brevo (formerly Sendinblue)

Brevo Aweber alternativePricing: Freemium plan, paid plans start at $25/month

Best for: Publishers, marketing, and advertising

Unique feature: Over 60 templates are available in the free plan

Brevo is another great email marketing software that comes with additional options beyond email marketing, like SMS marketing, live chat, and a shared inbox to ​​keep your teams organized.

It has a simple and user-friendly interface and offers a wide variety of integrations. Plus, you can use Brevo to manage your social media marketing, email automation, transactional email, and more.


  • Intuitive drag & drop builder
  • Dynamic content that is specific to each email recipient
  • Smaller segments based on your chosen criteria (e.g., gender, geography, purchase history, etc.)
  • Push notifications
  • A/B testing and machine learning-powered send time optimization


All pricing plans from Brevo come with unlimited contact storage, including the free plan. The free version lets you send up to 300 emails per day (9,000 a month) and offers advanced segmentation.

To get over the email limitation, you’ll need to move to a paid option, starting at $25/month. A paid plan will also give you more features, like A/B testing, removing the Brevo logo, and advanced statistics. More expensive options give you more tools, better support via phone, and priority access to the support team.

BEST FEATUREBuilt-in Canva integrationDynamic content based on contact information
BEST FOR INDUSTRYMarketing and advertisingPublishers, marketing, and advertising
CONSNot a fully-fledged SMTP platformSlow customer support
PRICEStarts at $15/monthStarts at $25/month
FREE PLANYes (500 subscribers but limited features)Yes (300 emails/day to unlimited contacts)
CUSTOMER SERVICEEmail/live support, webinars, knowledge base, and video guides available to all pricing optionsEmail support and API & plugins for the free plan, phone and chat support for paid plans (only the first 60 days for the free and Lite plans)

Read our Brevo Analysis

AWeber Alternatives – Frequently Asked Questions

Finally, we’ll present you with some of the latest FAQs about AWeber alternatives:

Q1: Does AWeber Have a Free Version?

AWeber offers a free plan for up to 500 subscribers with essential email marketing tools for businesses to get started. These include email templates, landing pages, drag-n-drop email builders, and push notifications, among others.

Q2: How Long Is the Free Trial of AWeber?

With AWeber, you can get started with a free plan and experiment with the features. When you’re ready, you can pay for an upgraded plan to access more sophisticated marketing solutions.

Q3: What Is the Main Difference between AWeber and Mailchimp?

Overall, Mailchimp provides you with more complex solutions for your email marketing needs, such as send-time optimization, and if you have a list shorter than 2,000 subscribers, it’s worth it. However, if your business is still in the making and you need something more straightforward, AWeber is a great option for you.

Q4: What Makes for a Good AWeber Alternative?

A great AWeber alternative should be affordable with smart email marketing features like email personalization and automation. They also offer free trials or plans for a certain number of subscribers to get you started.

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