From the number of visitors you get to the shopping behavior of your customers, Google Analytics for eCommerce is a must-have marketing weapon for your arsenal.
After going through Mailchimp, and other platforms, we decided to stay with Moosend because there is no other tool matching the feature set & price point offered. From seamless onsite event tracking to journey building to amazing customer support. Furthermore, we can easily migrate any bulk size of data into and out of the system thanks to the very high threshold API rate limits. Lastly, adding as many custom fields further eases our process of managing adhoc campaigns.
VOGUE, Digital Project Manager