9 Effective Nonprofit Newsletter Templates for Different Needs

From promoting fundraising activities to building trust-based relationships with donors, partners, and volunteers, non-profit organizations have a lot to tackle daily. And crafting emails that will engage and drive their audience can be challenging with so many tasks waiting to be resolved.

Thankfully, there are plenty of nonprofit newsletter templates, with clear layouts and thoughtful design catering to diverse needs to save time. Explore 9 beautiful designs from popular platforms, find your favorite one, and customize it easily based on your needs.

Moosend’s Non-Profit HTML Email Templates

Moosend is an email automation platform with excellent design and personalization capabilities. Plus, we offer a discount to nonprofits to help them promote their causes far and wide.

Tailor the templates below using the drag-and-drop email editor and add your brand assets with ease.

1. Nonprofit fundraising email template

Customize it

Non-profits supporting health causes have a significant mission. Spread your cause to the right people to offer better support and resources to patients and caregivers facing crucial life challenges.

Tailor this non-profit newsletter template and explain to subscribers why they should join forces with you to gain more donations. You can also use the exact design to promote your breast cancer awareness activities by tweaking the copy.

Pro tip: Use a captivating email subject line that reflects the purpose of your email to increase the open rate. Make it up to 50 characters to be responsive for different devices.

2. Nonprofit awareness email template

Tailor this

Share your causes and find like-minded people who will join the movement. This email template is perfect for environmental causes but can be easily adjusted for other purposes, such as education or human rights.

Plus, add tangible information, such as statistics and tips, to invite readers to act. Stick to the benefits of taking action and nurture them through a drip campaign series with different content they might be interested in to meet your goals.

Pro tip: Ensure that the primary call-to-action button stands out from the rest of the text and is written in actionable language–e.g., Donate now–to boost click-through rates.

3. Happy Pride email template

Grab this template

Non-profits stand up for important causes, including gender equality and LGBTQ awareness. Celebrate Pride Month by customizing this simple yet powerful template. You can also save it in your library and adjust it based on your needs.

For instance, adapt the message to your story or purpose and replace the visuals and fonts to suit your branding. If you sell dedicated products as part of your fundraising activities, tailor the CTA button to transfer your readers to your website.

Pro tip: Add an unsubscribe button at the email footer to reduce spam complaints and secure high email deliverability.

Design an email from scratch with Moosend

If you want to create your own email newsletter template, use Moosend’s template builder and save it for future use. Choose the layouts and assets that suit you and design impactful emails without coding and design expertise. You can also request a free trial to experiment with our editor and features.

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Stripo’s Nonprofit Newsletter Templates

Stripo is a well-known email template builder with various non-profit email templates to create campaigns for different intents. You can easily integrate it with multiple ESPs, including Moosend and Mailchimp, to contact your email list in simple steps.

4. Giving Tuesday email template

Inform new members and potential donors how they can support your organization with an awareness email using this template. The head title puts the reader straight to the point, followed by inspiring copy.

It has three call-to-actions to attract people with different intents. The donation option prevails, as it’s added multiple times throughout the email content, including the header and the visual at the top. You can easily customize the layout and enrich it with different visual elements if needed.

Pro tip: Add social media buttons in the email footer to invite subscribers to more channels and nurture them where they usually spend more time.

5. Success stories newsletter template

Potential donors, beneficiaries, and volunteers need evidence about a non-profit’s contribution. Use this template to explain how donations have helped the cause you stand up for by portraying real stories from real people. This way, you’ll create an emotive email campaign that will make an impact.

You can add an interview or a testimonial of someone whose life was shifted in a better way through your support. Plus, place more donation options to invite people to be part of new stories.

Pro tip: Leverage social proof to make volunteers and donors feel more trust in your non-profit organization and increase donations.

6. Thank-you nonprofit newsletter template

Create a welcome email for new donors and thank them for their contribution. This template includes all the causes supported by the NPO, describing the impact you’ve had so far through donations.

At the end of the email, they’ve added a section with a brief introduction of the organization to bring more awareness. Tailor this email using your logo and brand guidelines using the user-friendly email editor.

Pro tip: Add a Preference Center to collect personal information from new donors and subscribers to create more targeted email campaigns.

Beefree’s Nonprofit Email Newsletter Templates

Let’s explore some top non-profit newsletter templates from another email template builder–Beefree. It’s seamlessly integrated with platforms such as HubSpot, Salesforce, and Gmail and helps you export templates with ease.

7. Event invitation email template

Looking for a template to invite your target audience to a fundraising webinar or workshop? Use this beautiful design and tailor it based on your needs. Mention everything they need to know about the upcoming event, such as date and location, to register and attend in time.

Plus, include information about your speakers, especially their expertise and contribution to your cause, and their social media to introduce them successfully.

Pro tip: Create a sense of urgency with phrases such as “Now” and “limited time” to increase your attendance rate.

8. Acts of Kindness newsletter template

Create a vibrant email campaign for Acts of Kindness Week to inspire your subscribers to do good. This template includes all the ways someone can support an NPO, but you can easily tweak the newsletter content based on your intents. For example, add blog post resources with personal stories to have a bigger impact on your audience.

This design stands out due to its high-quality visuals. You can use it to promote different causes by adjusting the images and copy.

Pro tip: Add your organization’s mission in your email content to attract like-minded people who share the same cause with you.

9. Generic nonprofit email template

This email template has everything someone would like to know about a non-profit organization. From ways of support to upcoming events, create an informational email for new members and prospective donors that leaves no room for second-guessing.

You can also shorten this non-profit newsletter template and create an automated workflow to nurture your audience at different times. Finally, its colors and style make it perfect for non-profits with various causes, such as human rights and environmental awareness.

Pro tip: Use an email service with automation capabilities to set up email sequences easily and engage your audience.

Nonprofit Email Newsletter Examples to Get Inspired

Check out these email examples by significant non-profit organizations and why they work:

UNICEF’s simple awareness campaign

Subject line: Water is beautiful 🌊

UNICEF created a simple yet powerful email campaign to engage their audience portraying one of their recent initiatives.

Why it works:

• It has a beautiful visual of children enjoying clean water.
• The CTA button is written in actionable language to get more click-throughs.
• The subject line is attractive and reflects the email content.

Charity Water testimonial campaign

Subject line: A new way of life for Srey.

Charity Water created a campaign with a more emotional touch to show members the importance of their contribution.

Why it works:

• They added the story of a woman whose life quality improved because of the donations.
• They showcased the product they used to provide her with safe and clean water.
• They placed a thank you note at the end, emphasizing the importance of the donation.

Help For Heroes welcome email

Subject line: Thank you for signing up!

Source

Help for Heroes–a UK Veteran charity–created a welcome email for new members with products they can buy to support the cause.

Why it works:

• They’ve personalized the email intro by adding the recipient’s name.
• The main CTA button stands out from the text, and they’ve also included the bestsellers.
• They added a rating scale with positive reviews to make new subscribers show trust in them.

American Red Cross informational email

Subject line: Give. It’s never been easier.

American Red Cross sent an email to inform members how to book a blood donation appointment online.

Why it works:

• The email subject line reflects the email content.
• They simplified the donation process and added a “Schedule Now” CTA button to create urgency.
• They added terms and conditions in the email footer to be more transparent.

Create Nonprofit Newsletters that Make an Impact

Designing a beautiful non-profit email is easier than ever considering the abundance of email templates online. Find a design that suits your message and purpose and customize it in simple steps.

Are you looking for an email service to manage everything in one place? We support you so you can support causes by offering a generous non-profit discount. Sign up for a Moosend account, choose one of our templates, and customize it based on your needs.