8 Best Mailgun Alternatives For 2024
Published By John Desyllas
September 5, 2024
05/09/24
While Mailgun is a great email delivery service, you need to be aware of some decent Mailgun alternatives out there.
If you’re facing problems using Mailgun or you’re in need of an email delivery solution, this list will be a tremendous help!
All of the tools in this list have been tested by our team to provide an unbiased description of its features and capabilities. We spent hours setting up new accounts and trying each software to provide an accurate experience and show users exactly what they will come across when they sign up. Find more information about our software selection methodology on how we choose tools to feature on the Moosend Blog.How We Selected The Tools
Top Mailgun Competitors: Comparison (Features & Pricing)
In this section, you’ll find a quick overview of the best Mailgun alternative solutions available. We’ve included their pricing structure, best features, and user ratings.
| Free Plan/Trial | Pricing | Best Feature | Ratings | |
| Mailgun | Yes (30-day trial) | $35/month | Suppression management |  |
| Moosend | Yes (30-day free trial) | $9/month | Easy-to-implement automation | |
| Mailchimp | Yes (demo version) | $20/block | Ready-to-use email campaigns | |
| Postmark | Yes (limited) | $15/month | Message streams | |
| SendGrid | Yes (limited) | $19,95/month | Robust, real-time reporting and analytics |  |
| Amazon SES | Yes (limited) | Pay-as-you-go | Activity and reputation monitoring | |
| Brevo (formerly Sendinblue) | Yes | $25/month | SMS & WhatsApp campaigns | |
| MessageBird (formerly SparkPost) | Yes (testing account) | $20/month | Predictive insights | |
| MailerSend | Yes | $30/month | Transactional email split testing | |
Best Alternatives To Mailgun By Use Case
- Moosend — Best overall affordable email and SMTP service
- Mailchimp — Best for ready-made email campaigns
- Postmark – Best for great email deliverability & a user-friendly interface
- SendGrid – Best all-in-one SMTP & marketing solution
- Amazon SES – Best for scalable sending with flexible pricing
- Brevo — Best for publishers and B2B businesses that want to incorporate SMS marketing.
- MessageBird (formerly SparkPost) – Best for businesses with complex needs
- MailerSend – Best for flexible email sending
1. Moosend – Best Overall Affordable Email and SMTP Service
Pricing: Paid plans start at $9/month, 30-day free trial (Sign up here)
Best for: eCommerce, Small Businesses, Bloggers
Unique feature: Easy-to-implement automation
Moosend is the top overall Mailgun alternative service bringing a fresh perspective and a range of unique features. First of all, Moosend offers a transparent pricing model that’s easy to understand, while you get competitive rates for both email marketing and transactional email services.
The drag-and-drop email builder, easy-to-implement marketing automation, and personalization options are both intuitive and powerful. What’s more, campaign optimization is effortless via the advanced analytics and A/B testing functionality that gives marketers a plethora of insights.
As for the transactional email API, it is robust and well-documented, similar to Mailgun. This makes the service a decent companion for developers seeking a dependable solution. Moving on to the user interface (UI), it is modern and very intuitive, making the overall experience a breeze for both beginners and experienced users.
Last but not least, Moosend has a great customer support team, able to solve any problem within a few minutes. Finally, you should note that Mailgun does not offer email marketing functionality without Mailjet. This is not the case with Moosend, so you don’t need to pay for two different solutions.
Moosend Features
- Drag-and-drop editor for newsletters without any HTML knowledge
- Flexible Email API
- Subscription forms and landing pages
- Real-time tracking for monitoring
- Personalization and segmentation.
- Integrations with CRM, eCommerce tools, CMS, and more
Moosend Pricing
Moosend’s paid plans start at $9 monthly for unlimited email campaigns and transactional emails, forms, landing pages, and more. Alternatively, you can create an account and test the software for yourself. You’ll be amazed!
2. Mailchimp – Best For Ready-Made Email Campaigns
Pricing: Paid plans start at $20/block (25K emails), demo version
Best for: Large enterprises, Agencies, eCommerce
Unique feature: Ready-to-use email campaigns
Mailchimp is another great solution to send your transactional emails as well as your marketing campaigns. Mailchimp Transactional Email is currently available as an add-on to the Standard and Premium plans. It offers a well-integrated service with strong analytics, pre-built dashboards, and an export API.
Despite the relatively high cost, Mailchimp is great for eCommerce businesses or large enterprises, and it is very easy to use. Its global infrastructure allows fast email delivery while you also benefit from pre-warmed dedicated IPs.
As an email service provider, Mailchimp gives you access to an email builder and a visual workflow editor. You also get multi-step automation sequences (available on the highest tier plan) that help you deliver more targeted emails to your recipients based on their actions and funnel stage.
Overall, Mailchimp is a pretty decent solution but you’ll need to pay for both the marketing and transactional functionality to use them for your business needs.
Mailchimp Features
- Email template editor
- Signup forms and landing page builder
- Customizable analytics
- Mobile app integrations and push notifications
- Dedicated IP addresses (with additional cost)
Mailchimp Pricing
The transactional email platform has a demo that you can take advantage of, allowing up to 500 transactional emails to any email address on your verified domain. Alternatively, you can purchase blocks starting from $20/block, giving you 25,000 emails/block.
You can also take a look at our in-depth Mailchimp review, where we cover everything about pricing, features, and ease of use.
3. Postmark – Best For Great Email Deliverability & User-Friendly Interface
Pricing: Paid plans start at $15/month, free plan
Best for: SMBs, Developers
Unique feature: Message streams
Postmark allows businesses to send and receive emails through an API or SMTP server. This email delivery service is known for its ease of use, while you also get a wealth of features that help you understand the performance of your campaigns.
The platform boasts fast and reliable email delivery to popular clients like Outlook and Gmail. Apart from that, it equips users with pre-made email templates in order to build an effective email strategy.
If you are a developer, you’ll appreciate the excellent documentation which practically ensures a smooth implementation. Furthermore, the feature “Message Streams” prevents your transactional and bulk emails from mixing. This way you can have better traffic management and high deliverability.
All in all, Postmark provides a robust package with customizable templates, detailed tracking and analytics, and a proactive customer support team to feel “at ease” at every step.
Postmark Features
- User-friendly interface
- Real-time notifications
- 45 days of data retention
- Powerful analytics
- Bounce rate reports
Postmark Pricing
This email sending service has a free developer tier that includes 100 emails every month. For full functionality and up to 10,000 emails/month, you need a paid subscription starting at $15/month.
4. SendGrid – Best All-In-One SMTP & Marketing Solution
Pricing: Paid plans start at $19,95/month, free plan
Best for: Developers, Large enterprises, SMBs
Unique feature: Robust, real-time reporting and analytics
SendGrid is a reputable option for delivering your transactional and promotional mesaages alike. It is a great choice for developers and businesses of all sizes. It has excellent email deliverability rates, while you also get useful features like domain authentication, dedicated IP addresses, and reputation monitoring.
Being one of the oldest email service providers out there, SendGrid includes marketing automation and other customer engagement tools. Campaign creation is effortless via the drag-and-drop editor, and you can optimize your emails through built-in A/B testing.
Navigating the software will be a breeze for both beginners and experienced users, while the customer support team is responsible (despite some complaints users have voiced lately). If you want a flexible solution, SendGrid will be a great fit, but if you want solely transactional emails, make sure to test out the service before committing to a paid plan.
SendGrid Features
- Powerful all-in-one solution
- Easy integration with applications and websites
- Advanced security to prevent spoofing and phishing attacks
- Template engine
- Real-time analytics to gain insights into the effectiveness of your emails
SendGrid Pricing
You can use SendGrid for free and send up to 100 emails/day forever. Premium pricing starts at $19,95/month allowing you to send up to 50,000 emails/month.
5. Amazon SES – Best For Scalable Sending With Flexible Pricing
Pricing: Pay-as-you-go, free plan
Best for: Developers, eCommerce
Unique feature: Activity and reputation monitoring
Amazon SES is a simple and stripped-down service that can be incredibly cheap to run. This means that if you’re a high-volume sender, you can save a significant amount of money compared to Mailgun. The service can be used to deliver bulk emails, marketing campaigns, and transactional emails to your audience.
The “downside” of being cheaper than its alternatives is that Amazon SES offers less functionality and features. Don’t expect tracking and monitoring message events out-of-the-box; you’ll have to build it yourself. Regarding authentication options, you can set up Sender Policy Framework (SPF) and DomainKeys Identified Mail (DKIM).
Furthermore, this Mailgun alternative offers activity and reputation monitoring to keep track of your performance. You can check your open rate and click-through rates to see how effective you are.
One thing that’s not great about Amazon SES is that it doesn’t include support. You can purchase AWS support plans, but they will cost you extra. Overall, if you have a little bit of technical knowledge, Amazon SES will be an ideal choice for you. Otherwise, you may need to consider other options.
Amazon SES Features
- Customizable email headers and tags
- Sender identity management
- Mailbox simulator
- Global reach
- Email bounce and complaint handling
Amazon SES Pricing
The pricing structure of this tool is as follows. If you send from Amazon EC2-hosted apps, then you have 62K free emails and you pay $0.10 for every 1K messages sent after that.
If you send emails from another email client, then you have no free emails and pay $0.10 per 1000 messages. To receive emails, you also pay nothing for the first 1,000 emails and $0.10 for every 1,000 emails you get after that.
6. Brevo (formerly Sendinblue)
Pricing: Paid plans start at $25/month, free plan
Best for: eCommerce, SMBs, Non-profits, Startups
Unique feature: SMS & WhatsApp campaigns
Brevo is an email marketing software with a great SMTP relay service and a powerful marketing platform. This simple email service solution offers a drag-and-drop campaign builder and a workflow editor to automate your campaigns.
What’s great about Brevo is the advanced templating that enables you to build dynamic campaigns. Moreover, you can have dedicated IPs at an extra cost. Setting up the SMTP server is fast and easy.
Furthermore, the platform provides you with valuable insights into how you can tailor your campaigns’ content to meet your client’s interests or pain points. You also get a sales CRM, customizable newsletter signup forms, and other contact management tools.
All in all, Brevo is a full-fledged marketing platform with flexible pricing that allows you to use the tools in many different ways (depending on your business needs).
Brevo Features
- Drag-and-drop editor with pre-made templates
- Email and SMS personalization
- RESTful APIs, SMTP, webhooks
- Contact management system
- Email automation tools
Brevo Pricing
The software offers a free plan for unlimited contacts but 300 email sends/day. Paid plans then start at $25/month, giving you 20,000 emails, while to remove the Brevo branding from your campaigns you’ll need to pay an extra $12/month.
7. MessageBird (formerly SparkPost) – Best For Businesses With Complex Needs
Pricing: Paid plans start at $20/month, free test account
Best for: SMBs, Developers, eCommerce
Unique feature: Predictive insights
MessageBird (formerly SparkPost) is a service known for its top-notch email deliverability and its focus on successfully delivering transactional messages. The platform offers a user-friendly email editor and some basic automation capabilities. It goes without saying that you also get tools to enhance deliverability, such as authentication protocols (SPF, DKIM, and DMARC), and real-time monitoring.
With MessageBird, you’ll be able to handle all of your critical transactional emails, such as account notifications, order confirmations, and password resets. And if you even find yourself in trouble, MessageBird’s support team will be there for you. Users seem to praise the support team for its speed and effectiveness.
Another great thing about MessageBird is “Signals.” This is a predictive feature that makes an analysis of your email data and helps you optimize your email strategy before any issues arise.
Lastly, the email marketing tool provides customizable, ready-made templates to craft your campaigns and save crucial time.
For more similar options, check out these MessageBird alternatives!
MessageBird Features
- Real-time alerts
- Email analytics & performance data
- Compliance and enterprise support
- Dynamic email templates
MessageBird Pricing
The tool has a free test plan with all the features, allowing you to send 500 emails per month. If you want more, paid plans start at $20/month giving you all the tools you need to get started with email marketing.
8. MailerSend – Best For Flexible Email Sending
Pricing: Paid plans start at $30/month, free plan
Best for: Developers, SMBs
Unique feature: Transactional email split testing
MailerSend is the last Mailgun alternative solution on our list. Nevertheless, the tool is a noteworthy dedicated transactional email service with a great drag-and-drop email builder, dynamic personalization, and bulk email sending functionality.
To protect your email sender reputation, the service uses SPF, DKIM, and DMARC security protocols. So, deliverability is high, if not higher than Mailgun. mailerSend is also capable of handling your transactional SMS messages and improving your performance with email verification tools.
And if you want to learn which emails performs best and make adjustments to your strategy, MailerSend has you covered with A/B split testing. Both your subject lines and email content can be tested to find out the winning variation.
MailerSend Features
- Instant notifications with email webhooks
- Inbound email routing
- Email verification tools
- Transactional SMS
MailerSend Pricing
The tool has a completely free plan allowing 3,000 emails per month. For extra usage, you are charged $1.00 per 1,000 emails. For the platform’s full functionality and bigger limits, you have to purchase a paid plan starting at $30/month.
Discover The Top Mailgun Alternative For Your Needs
Finding the most suitable tool for your business needs is not an easy task. However, all the tools mentioned in this list are selected based on affordability, advanced features, and most importantly ease of use. It is essential to take advantage of any free plans/trials offered to take the tools for a spin before committing or switching from Mailgun.
If you feel that Moosend is the right choice for you, create a free account today and leverage everything our SMTP relay server has to offer plus more exciting features for your mass email marketing campaigns!
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