Increase sales with cart abandonment emails
Looking to boost eCommerce revenue with a real consumer action as your source? Cart abandonment emails are among the most common and most converting methods to do so.
Grow your conversions up to 50%
Remind users of the products that caught their eye and retrieve what seemed like a lost selling opportunity. Moosend’s platform has helped online stores sell more and better with a simple automated workflow.
Track users with Moosend, store data with your favorite integration
No need to switch from one tool to the next. Moosend’s tracker will provide you with the information you need while you choose the integration that best fits your marketing efforts.
A flexible email builder at your fingertips
Design your signature cart abandonment email from scratch, or pick your favorite template from Moosend’s library and customize to your liking. Remind your customers what they left in their cart with dynamic content blocks, and multiply your conversions.
Close sales with 24/7 abandoned cart automations
Moosend’s dedicated cart abandonment recipe is ready-made. Just customize it, choose the perfect email design straight from the workflow builder, set it, and let it work for you until you reach your goals.
The insider’s scoop
Cart abandonment doesn’t need to hurt you. Read Moosend’s tried-and-true tips on stacking conversion odds in your favor and run your next campaign smoothly as ever.
Cart abandonment email templates
Everything you need, to gather all the clicks with your email's design.
Read moreCart abandonment subject line ideas
Get inspired by 120+ examples and boost your cart abandonment emails' open rates.
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FAQs
Let us cover the basics for you.
How does cart abandonment occur?
There are various reasons behind cart abandonment. More often than not, users abandon their shopping carts due to friction in the purchasing process or due to hidden costs.
How can I reduce cart abandonment for my eCommerce store?
You can start by optimizing the customer experience with a short purchasing process and a fully responsive website and top your efforts off with cart abandonment campaigns that carry special discount codes and offers.
How soon should I send a cart abandonment email?
It all depends on your audience and your niche. A good rule of the thumb is sending the first cart abandonment email within 1-2 hours of the action, and a follow-up email over the next 24-48 hours. Timing is crucial when you need to recapture a potential customer's attention.
Can I personalize my abandoned cart emails?
Of course. Moosend's platform allows you to personalize cart abandonment emails according to customer behavior. Include details like the specific items left in cart, and even some recommended products that can give you upselling or cross-selling potential.
Hit your goals with one tool
Build emails that attract, engage, and convert the right audience.