Track how your landing page performs
How do you measure a landing page’s effectiveness? Moosend gives you all the tools to measure and analyze performance and adjust your strategy whenever you need.
Understand your audience
Get more than just a rough estimate through Moosend’s website tracking. Collect all the necessary data and understand how, and most importantly, what nudged users towards your landing page.
Track your conversions
What does conversion mean to you? Is it when someone makes a submission, or when a user views your landing page through your Facebook account? Moosend lets you pick your preferred tracking method and get these conversions going.
Organize your work effortlessly
Never waste time looking for a landing page you’ve created. View whether they’re published or not, add and remove labels to group them up or set them apart, and coordinate your efforts without breaking a sweat.
Your tailor-made campaigns start here
Turn your landing pages into a source of insights. Build smart segments and customize your future campaigns with the data you collect from website tracking and subscription forms.
Join 100,000+ empowered customers
“After going through Mailchimp, and other platforms, we decided to stay with Moosend. From seamless onsite event tracking to amazing support, there's no other tool matching the feature set & price point offered.”
Dipak Raghuwansi, Email Marketing Associate | Vogue
Success beyond data
Combine landing page analytics with Moosend’s expert features to set up winning marketing actions every time.
Comments functionality
Collaborate with all team members in one place, at any time.
Save and Duplicate
Liked a custom design? You can save it and re-use it whenever you want
Custom fonts
Bring your brand’s tone to life by uploading the fonts you love best.
AI writer
Generate perfect landing page copy in seconds.
FAQs
Let us cover the basics for you
What are landing page analytics?
Landing page analytics point to the metrics you should track to determine the performance of your landing pages. Analytics provide you with insights into key metrics and help you understand how your landing page drives conversions.
How can landing page analytics help improve my conversion rates?
With analytics, it's easy to identify what works and what doesn't. Moosend's tracking methods help you make informed decisions and optimize your landing page, ultimately improving conversion rates.
Can I only use Moosend's tracking to track my landing page's conversions?
No. Moosend allows you to use Moosend tracking, Google analytics, or Facebook Pixel Code.
Can I track conversions beyond submitted forms?
Of course. Moosend's tracking allows you to choose what "conversion" means to you. You can track conversions with the "When someone sumbits a form" criterion, or with the "When someone clicks a button" criterion, it's up to you.
Hit your goals with one tool
Build emails that attract, engage, and convert the right audience.