Happy birthday email recipe

automatic happy birthday email

This is one of the most common and essential automated workflows; wish your subscribers Happy Birthday and impress them with your advanced memory! While you can choose when the automation will be triggered (on the same day or some days earlier), it might be good to give your recipient some time ahead to make the purchase.

A few days before the subscriber’s birthday, the trigger is activated and they receive a delightful email campaign with a gift, discount coupon or other offer. Take this opportunity to bond with your customers and engage with them on such a pleasant occasion.

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