Last week, during which the greek referendum was imminent and citizens of Greece were divided over the YES or NO, we dived into our data and observed some very important bits of information. We thought we should share! How did consumers behave through this crisis Moosend . . .
Email marketing has changed a lot during the last years and has evolved in an independent marketing vertical instead of a ‘once per month’ obligation for the marketing managers. Performance is closely monitored through some important metrics and rates which we have collecte . . .
We should have guessed it! Amongst the most popular and desirable name IDs that were sent to Yahoo!, during the period that they were accepting the most desirable email addresses from users at https://wishlist.yahoo.com, were “Superman” and “Batman”. So the name one wishes, . . .
On our previous blog post, we discussed the issues a marketer comes across when sending his email campaigns to his Gmail subscribers, after the launch of the new tabbed inbox by Google. Now we thought it might be interesting to see another challenge a marketer faces: Gettin . . .
We are certain that the Mobile vs. Desktop analysis that you can see with the Email Client & Mobile Device Tracking feature will make you want to test how your email newsletter is displaying on different devices and browsers. In case your subscribers open your emails fr . . .
Sending an email campaign? Here’s what NOT to do. If you are reading this column, you are probably a marketer receiving tones of emails in your inbox every day. You are a biased subscriber of course, and your opinion is subjective enough to delete most of them at the . . .