Marketing Automation: Moosend vs. GetResponse

One of the most popular email marketing service providers in the market, GetResponse allows you to get more juice from your email campaigns using its marketing automation. It is the perfect complement to its email platform that also lets you create a landing page for building your list and launching a webinar to collect more emails. The tool’s marketing automation enables you to create drip campaigns from its beautiful drag-and-drop email builder. Also, you can get stock images from iStock to boost your email campaigns and achieve a bigger impact on your subscribers.

While GetResponse is geared towards small business owners, Moosend is the perfect mix of functionality and cost-effectiveness that is ideal for solopreneurs and startups still looking to build up capital. The tool’s robust reporting allows you to extract comprehensive data about your campaigns using different metrics. With this information, you can easily interpret the results and come up with ways to improve the results of your automation workflows.

Not to mention, Moosend costs much less compared to GetResponse’s monthly subscription of $45/month for 5,000 contacts ($15/month for 1,000). Simply put, Moosend provides you more flexibility with your finances without compromising on the quality and integrity of your email campaign.

Pricing Comparison

NO. OF SUBSCRIBERS MOOSEND GETRESPONSE
UP TO 2,000 FREE for 3 months, and then $10 $25 (for 2,500 subscribers; limited marketing automation features)
UP TO 5,000 FREE for 3 months, and then $10 $49 (for Pro Plan)
UP TO 10,000 $40 $75 (for Pro Plan)
UP TO 25,000 $80 $165 (for Pro Plan)
UP TO 50,000 $150 $280 (for Pro Plan)

Automation feature comparison – Moosend vs. GetResponse

AUTOMATION FEATURES MOOSEND GETRESPONSE
ADVANCED LIST SEGMENTATION
TRIGGERED AUTOMATED CAMPAIGNS Only in paid plans
DRIP CAMPAIGNS Only in paid plans
PRE-BUILT AUTOMATION WORKFLOWS (TEMPLATES)
EASY CUSTOMIZATION OF WORKFLOWS
ABANDONED CART EMAILS
ONBOARDING AUTOMATION WORKFLOW
INTUITIVE WORKFLOW BUILDER
WEBSITE TRACKING FEATURES

Basic Email Marketing Feature Comparison

BASIC FEATURES MOOSEND GETRESPONSE
DRAG-AND-DROP EDITOR
MOBILE FRIENDLY
SCHEDULED DELIVERY
EMAIL CAMPAIGN PREVIEW
SPAM TEST
MEMBER MANAGEMENT
IMPORT CONTACTS FROM EXTERNAL SOURCES
CUSTOM OPT-IN FORMS
TRACKING AND CAMPAIGN REPORTS
RECIPIENT ACTIVITY
A/B SPLIT TESTING
EMAIL CLIENT AND MOBILE DEVICE TRACKING
MONITOR PERFORMANCE IN REALTIME
LINK PERFORMANCE
API – INTEGRATIONS
CUSTOMER SUPPORT , via Live Chat, Email, and Phone , via Live Chat, Email and Phone

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