Marketing Automation: Moosend vs. Drip

Drip may be new to the game, but it’s currently making waves in the industry as arguably the best visual editor for building your automation workflows. Even if you have no idea how marketing automation works, Drip leaves nothing to the imagination as you can visualize your recipes in an easy-to-understand manner. You can also score your leads based on their engagement level so you can identify the best contacts you have and attract more of their kind to your mailing list. Lastly, similar to MailChimp, Drip lets you track your performance using an extensive set of metrics to analyze in your report and offer a wide range of third-party app integrations.

Most of the features available on Drip can be found on Moosend as well as many more. The visual editor lets you build email automations easily from the get-go. If you feel lost creating your workflow from the ground up, you can choose a template instead and get started more quickly. On top of that, the reports for your respective campaigns allow you to track and measure different metrics that affect their performances so you can make the necessary improvements on each.

Finally, Moosend holds the advantage over Drip when it comes to pricing. Compared to Drip’s $41/month subscription for no more than 2,500 subscribers, Moosend provides a very competitive email platform at a much lower price:

Pricing Comparison

NO. OF SUBSCRIBERS MOOSEND DRIP
UP TO 2,000 FREE for 3 months, and then $10 $41
UP TO 5,000 FREE for 3 months, and then $10 $83
UP TO 10,000 $40 $124
UP TO 25,000 $80 $212
UP TO 50,000 $150 $358

Automation feature comparison – Moosend vs. Drip

AUTOMATION FEATURES MOOSEND DRIP
ADVANCED LIST SEGMENTATION
TRIGGERED AUTOMATED CAMPAIGNS
DRIP CAMPAIGNS
PRE-BUILT AUTOMATION WORKFLOWS (TEMPLATES)
EASY CUSTOMIZATION OF WORKFLOWS
ABANDONED CART EMAILS
ONBOARDING AUTOMATION WORKFLOW
INTUITIVE WORKFLOW BUILDER
WEBSITE TRACKING FEATURES

Basic Email Marketing Feature Comparison

BASIC FEATURES MOOSEND DRIP
DRAG-AND-DROP EDITOR
MOBILE FRIENDLY
SCHEDULED DELIVERY
EMAIL CAMPAIGN PREVIEW
SPAM TEST
MEMBER MANAGEMENT
IMPORT CONTACTS FROM EXTERNAL SOURCES
CUSTOM OPT-IN FORMS
TRACKING AND CAMPAIGN REPORTS
RECIPIENT ACTIVITY
A/B SPLIT TESTING
EMAIL CLIENT AND MOBILE DEVICE TRACKING
MONITOR PERFORMANCE IN REALTIME
LINK PERFORMANCE
API – INTEGRATIONS
CUSTOMER SUPPORT , via Live Chat, Email, and Phone , via Live Chat, Email and Phone

<< Go back to the comparison index