Moosend Vs. Constant Contact – Who Would Win?
In the competitive world of small businesses, you need tools that add value. When it comes to email marketing tools, Moosend is the one-stop-shop for your email needs at an affordable price.
While Constant Contact is an email marketing software that small businesses trust, it is also one of the most expensive ones in the market. At a pricey $35 a month for merely sending email campaigns using their platform, and an added cost once you exceed 1,000 subscribers, they certainly make it hard for small businesses to keep up with the costs.
For small businesses looking for a more cost-efficient alternative to Constant Contact, Moosend is the tool for you. Unlike Constant Contact, you will only pay Moosend once you exceed 5,000 subscribers after three months. This solution makes Moosend perfect for marketers who want an email platform that offers the excellent value for their money.
Below are other factors that you need to consider in a Moosend vs. Constant Contact argument:
- Constant Contact offers a 60-day free trial to users for up to 100 contacts only. Moosend offers a 90-day free trial for 5,000 contacts on your list.
- Moosend provides A/B split testing to help you identify your campaign performance. You can then determine what works and replicate them in your next campaign and what didn’t so you can scrap them. Constant Contact does not have the split testing feature in their software.
- Enjoy Moosend’s extensive features to help increase your subscribers and engage with them towards making a sale at a fraction of a cost compared to Constant Contact.
To see how a Moosend vs. Constant Contact head-to-head battle would go, please refer to the comparison table below:
Price comparison between Moosend and Constant Contact
|Monthly plans||Moosend||Constant Contact|
|Up to 5,000 subscribers, unlimited campaigns||FREE for 3 months, and then $10||$65|
|Up to 10,000 subscribers, unlimited campaigns||$40||$95|
|Up to 25,000 subscribers, unlimited campaigns||$80||Custom quote|
|Up to 50,000 subscribers, unlimited campaigns||$150||Custom quote|
Feature comparison between Moosend and Constant Contact
|Email campaign preview||✓||✓|
|Import contacts from external sources||✓||✓|
|Advanced list segmentation||✓||✓|
|Triggered automated campaigns||✓||Only in paid plans|
|Drip campaigns||✓||Only in paid plans|
|Custom opt-in forms||✓||✓|
|Tracking and campaign reports||✓||✓|
|A/B Split Testing||✓||✗|
|Email client and mobile device tracking||✓||✓|
|Monitor performance in realtime||✓||✓|
|Customer support||YES, via Live Chat, Email, and Phone||Email, Phone Monday through Friday 9 am – 8pm ET. Twitter support on weekends|
As seen in the Moosend vs. Constant Contact comparison table, A/B testing is another advantage that the former holds over the latter. Ideal for those who need statistics to make a calculated decision, to ensure that you are leveraging the impact of your email messages on your subscribers, you need the option to create different versions of your title or content, with A/B testing.
Once you launch your campaign using A/B testing, you can determine which version performs the best based on open rate or links clicked. From here, you can replicate the best performing version on your upcoming campaigns to maximize your ROI. Better yet, you can keep testing different versions so you can refine further the way you address your subscribers.
Another reason why Moosend overshadows Constant Contact is its automation features. While you can only use Constant Contact when you pay for a monthly subscription, Moosend gives you free access to create drip campaigns and time-released emails. These will be released based on triggers performed by the subscribers such as not opening an email, clicking on a link within an email, and more. By taking advantage of automation, you can build a bridge between your audience and brand and watch your marketing and sales strategy bear fruit!
To be further convinced that Moosend is your go-to, all-in-one ESP, you should give it a try- it’s free, either way! Click here to sign up for an account.
Note: We are doing our best to update the comparison pages of different email marketing services vs. Moosend as frequently as possible. We value your feedback; should you encounter any discrepancy in our detailed ESP comparison pages, please let us know via live chat or phone.