According to a report by Baymard Institute, 68% of online buyers abandon their shopping cart, and the reasons for this are numerous, even hundreds. This report focused on usability issues during the check-out process, on the 15 biggest international ecommerce sites, as rep . . .
On our previous blog post we have mentioned the importance of utilizing Email Remarketing practices to generate interest from prospect buyers that have abandon products in their shopping cart, that would make them return to the eCommerce website to complete the purchase. Th . . .