Email automation is the coolest. Seriously. I mean, just think about it. *warning – blast from the past ahead* Remember those 80’s cringe films with guys working on square computers with spinning 3D graphics and weird beeping sounds doing all the work with just the pu . . .
In this blog post we will aim to give you an overview of best practices for the underrepresented B2B industry in terms of its email marketing techniques. Apparently, other best practices for email marketing apply however this post is aimed to B2B marketers dipping their toe . . .